In this episode we're joined by Ann Marie Barlow, founder of ModYu (https://modyu.com/) and creator of HT4, the first scalp care system built exclusively for hair transplant patients, a revolution in hair transplant aftercare. Born into a family of hairdressers, Ann Marie's passion for hair loss began during her time working with Trevor Sorbie and completing the My New Hair course. In this conversation she unpacks what most clinics get wrong about aftercare, why scalp health is the missing link in long-term transplant results, and how ModYu is raising standards for stylists, surgeons, and patients alike.We cover:Why hair is about identity, confidence, and well-being, not just appearanceThe gap in the market that led to the creation of HT4What patients aren't told about the first 12 months post-transplantHow clinics and stylists can work together to improve outcomesBuilding a brand around community, creativity, and care00:00 Welcome and Guest Intro00:27 What Is HT402:21 Hair Industry Roots03:44 Modern Transplant Standards05:15 From Wigs to Aftercare Idea07:57 Hair Loss Journey Reality09:55 Choosing the Right Clinic11:03 How HT4 Works13:14 Phases 1 and 2 Prep15:24 Phases 3 and 4 Recovery17:52 Feedback and Hero Products19:29 Emotional Side of Hair Loss22:51 Lockdown Spark24:19 Finding Cosmetic Labs25:27 Building Seven Products26:47 Imposter Syndrome Wins27:34 Berlin Launch Feedback29:16 Clinics vs Patients31:06 Aftercare Consistency Gap32:22 Parenting and Pace36:25 Life Threads Connect39:52 Travel Mindset Shift43:03 Late Night Work Ritual43:36 Global Growth and Partners45:01 How to Get Started46:06 Closing ThanksWhether you're a clinician, stylist, or someone navigating hair loss yourself, this is a conversation packed with insight from one of the most thoughtful voices in modern hair care.🔗 Learn more about ModYu: https://modyu.com🔗 Connect with Ann Marie on LinkedIn👍 Like, subscribe, and hit the bell for more expert conversations.The Episode was recorded by Recognise Media: https://recognisemedia.com/⁠ for ⁠Manchester SEO⁠The episode was sponsored by: Brownies were Supplied by Bele Brownies: https://www.belebrownies.com/ ⁠⁠⁠