Fremantle makes Got Talent, X Factor, The Price Is Right and Baywatch. But behind those formats sits one of the most extraordinary broadcast archives ever assembled, stretching back over 100 years and spanning drama, documentaries, news and entertainment across every continent.

Gordon Craig has spent nearly two decades at Fremantle overseeing archive licensing, home entertainment and in-flight sales. In this episode he opens the vault on how a commercial TV archive at this scale actually works: the reality of digitising tens of thousands of tapes, why a production's rushes policy can make or break a licensing deal years later, what it takes to clear talent across global format shows, and why Gordon once uploaded 28,000 clips to YouTube simply because there was no search engine.

We get into the Thames Television archive, running since 1968, which contains news footage, landmark documentaries and celebrity interviews that still sell around the world today. We talk about the Take That Netflix documentary, the Angela Davis jail interview, the remastering of The Sweeney and Baywatch, and the complicated rights picture facing anyone licensing a clip from a modern co-production. Gordon also shares his take on fast channels, AI and whether authentic archival footage can hold its ground.

The video version of this episode is available on YouTube. Search The Archive Room or find the link at lolaclips.com.

The Archive Room is hosted by Dominic Dare and Sandra Coelho, produced by LOLA Clips