エピソード

  • Confessions of a professional brand spotter with Emma Chozick from ThingTesting
    2023/04/28

    Welcome to episode sixty-five. Our most unhinged and ThingTested episode yet.

    We're talking:

    • The pod is heading into retirement! Have no fear, we’re giving you a good long irish goodbye 😢
    • Are Facebook groups going to make a comeback? Have they been going as strong as subreddits this whole time?
    • ThingTesting’s Content and Community curator, Emma Apple Chozick, joins us today to share how she spots new brands, which DTC categories are ripe for disruption, and the sexy unique scam of functional mushroom marketing and curated brand reviews

    Emma Apple Chozick is the head of community and curation at Thingtesting, a third party review platform for modern consumer brands. She oversees the platform’s curation and user incentive programming. Her role gives her a look into what’s coming up and the ability to spot the next big thing to surface for Thingtesting’s community.


    Follow along with Emma on the gram and Twitter

    Check our Emma’s chair project @sitting.home

    Check out Emma’s feature on Arch Digest

    Our theme song is by ⁠⁠Parallel Dance Ensemble⁠⁠

    This podcast is edited by ⁠⁠Softer Sounds.Studio⁠⁠! Check em’ out

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    50 分
  • From creator to corporate: what’s an influencer to do next?
    2023/04/21

    Welcome to episode sixty-four. Our most unhinged and de-influenced episode yet.

    We're talking:

    • Coachella — is it still cool? Are we over it? Is it about the music again? Who cares?
    • What are influencers to do when they’re done with influencing? We discuss Lee from America’s new content pillars and her NYT profile
    • TickerMaster’s continued monopoly. SUS?
    • Our least haunted carts of late


    Join fellow ghouls in The Grext,⁠ our free sexy unique group chat, where you’ll get the tea on the latest products and which scams to avoid.

    Our theme song is by ⁠Parallel Dance Ensemble⁠

    This podcast is edited by ⁠Softer Sounds.Studio⁠! Check em’ out

    Join OPEN now for 30 days free and get unlimited access to breathwork, meditation, yoga, pilates, and more!

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    33 分
  • We’re stuck in a dupe loop and side-eyeing Telfar's new pricing model
    2023/04/14

    Welcome to episode sixty-three. Our most unhinged and dupety-duped episode yet.

    We're talking:

    • #watertok won’t leave us alone
    • Are you stuck in the Dupe Loop too? Or is it another made up media term? Good for who?
    • Telfar introduces a new pricing model. Sexy unique scam?


    Join fellow ghouls in The Grext, our free sexy unique group chat, where you’ll get the tea on the latest products and which scams to avoid.

    Our theme song is by Parallel Dance Ensemble

    This podcast is edited by Softer Sounds.Studio! Check em’ out

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    28 分
  • Your sexy unique scent and the beginning of the end of Aesop(?)
    2023/04/07

    Welcome to episode sixty-two. Our most unhinged and pheromone drenched episode yet.


    We're talking:

    • L’Oréal buys Aesop. Will the quality last? Good for Who?
    • Pheromone perfumes. Sexy Unique Scam? We’re seduced by the idea of our own scent!
    • We’re using ChatGPT to give you new style suggestions
    • Our recent exorcized haunted carts

    Join fellow ghouls in The Grext,⁠ our free sexy unique group chat, where you’ll get the tea on the latest products and which scams to avoid.

    Our theme song is by ⁠Parallel Dance Ensemble⁠

    This podcast is edited by ⁠Softer Sounds.Studio⁠! Check em’ out

    Join OPEN now for 30 days free and get unlimited access to breathwork, meditation, yoga, pilates, and more!

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    37 分
  • “Community” founded luxury gyms and reducing mycophobia with Alice Mushrooms
    2023/03/31

    Welcome to episode sixty-one. Our most unhinged and ‘shroom filled episode yet.


    Today we delve into the world of functional and psychedelic mushrooms with Charlotte Cruze, co-founder of Alice Mushrooms.


    Join us while we sip on Ginger Lime Poppi and Trident Nitro Cold Brew Coffee and share our thoughts on:

    • The reservation industrial complex is born. Scalpers have started hawking premium restaurant reservations, and white-glove reservation apps have been taking over.
    • “Application-only luxury wellness clubs” are pipping hot right now. Good for who? We discuss
    • Co-founder of functional mushroom chocolates, Alice Mushrooms, joins us to discuss the state of the functional and psychedelic mushroom consumer market, and what Sexy Unique Scams to look out for
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    52 分
  • How this royal celeb plans to stay relevant and enter the consumer market
    2023/03/24

    Welcome to episode sixty. Our most unhinged and cake bossed episode yet.

    This week’s drinks

    Poppi Root Beer 👍

    Motto Sparkling Matcha 👍

    We're talking:

    • The feud between Malibu Juice Club and Malibu Beach Club. We discuss this DTC lifestyle brand feud and the accompanying Reddit snark thread
    • Is Meghan Markle’s “The Tig” really going to compete with Goop? We discuss the state of celebrity lifestyle brands and whether they’re here to stay
    • Researchers have developed a new blood test which aims to help detect anxiety from biomarkers. Sexy Unique Scam or Stan?

    Our Haunted Carts

    This steamer

    These Violet_FR serums

    Sunfood, Organic Cacao Butter Wafers

    Gift For Women-Cake Decorating Supplies Kit

    Genetic Genie

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    38 分
  • Why are we still talking about Weight Watchers and Gwyneth Paltrow?
    2023/03/17

    Welcome to episode fifty-nine. Our most unhinged and sleep deprived episode yet.

    We’re talking:

    • Why we should forgive our sleepless friends for being extra grumpy 🙂
    • Good for who? Weight Watchers acquired telehealth platform Sequence, known for offering prescription weight loss drugs like Ozempic
    • Why are we still so obsessed with hating Gwyneth Paltrow?

    Today’s bevvies:

    Baloo: Blood Orange Basil 👍

    Good idea: Black Currant 👎

    Referenced in this episode:

    • WeightWatchers Is Pivoting Back to Weight Loss—Not That They’d Been Fooling Anyone
    • Sleep Loss Causes Loneliness: Here’s How, and Why
    • Life After Food? A diabetes drug has become an off-label appetite suppressant, changing the definition of being thin and what it takes to get there
    • The Art of Being Well podcast interview with Gwyneth Paltrow
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    27 分
  • The vitamin you didn’t know you needed and an upgraded bullet proof recipe
    2023/03/10

    Welcome to episode fifty-eight. Our most unhinged and feelings-filled episode yet.

    We're talking:

    • This week’s drink: Gldn Hour
    • Collagen drinks. Scam or stan?
    • The vitamin you didn't know you needed in your regiment
    • How this couple does upgraded bullet proof coffee
    • The wellness house of cards that's keeping these new parents happy, healthy, and off the ledge


    Join fellow ghouls in The Grext,⁠ our free sexy unique group chat, where you’ll get the tea on the latest products and which scams to avoid.

    Our theme song is by ⁠Parallel Dance Ensemble⁠

    This podcast is edited by ⁠Softer Sounds.Studio⁠! Check em’ out

    Join OPEN now for 30 days free and get unlimited access to breathwork, meditation, yoga, pilates, and more!

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    25 分