You made the Inc. 5000. You grew 40% in a year. On paper, business looks great. So why does it feel like there's no money left at the end of the month?

In this episode of Cash Flow Confessions, Stephanie sits down with Tom Malesic, founder of EZSolution in Lancaster, PA, and a certified EOS implementer. Tom built a company that grows fast, doing IT support, cybersecurity, and digital marketing for small businesses. But for years he chased top line revenue growth without watching what he actually kept. The result? A lot of income, not a lot of profit.

Tom gets honest about the moment it clicked: staring at a profitability number on his scorecard week after week until he decided he was done tolerating it. He talks about the mindset shift from revenue to profit, why he trimmed a bloated payroll, how separating cost of goods finally showed him what was actually making money, and why he keeps a big cash cushion so he never has to pass on a good opportunity.

If you're a business owner who's great at selling but unsure how much you're really keeping, this conversation is for you. It's a real talk about profit margins, cash flow, knowing your numbers, and learning to be a better CFO for your own business.

We want to hear from you! Send us a message.

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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/

Sign up for our newsletter for more great tips on how to keep the cash flowing in your business: https://newlightfs.com/newsletter/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/rightfit

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Want to be a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow? Send Stephanie Smith a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/newlightfs

Looking to be on more podcasts this year? Check out PodMatch: https://www.joinpodmatch.com/newlightfs

What if the thing keeping your profit stuck isn't your pricing or your marketing, but the fact that you're still doing everything yourself?

In this episode of Getting to the Bottom Line, Stephanie sits down with Kirsten Graham, who helps business owners increase profit and improve cash flow through strategic outsourcing. Kirsten and her business partner Jeanne interview, vet, hire, and train virtual assistants who work directly for their clients, mostly coaches, consultants, authors, and real estate agents who want to grow through podcasting, YouTube, or guesting on other people's shows.

Kirsten breaks down why "I need to know how to do it before I can hire someone to do it" is one of the most expensive beliefs a business owner can hold onto. She shares a real story about a client who landed a new customer simply because she had video content up online, and she walks through the actual math on why paying someone a few dollars an hour to free up your time is one of the best investments you can make in your business.

If you've ever felt like you're the bottleneck in your own company, or you've put off starting a podcast or YouTube channel because you don't have the time to manage it, this conversation will change how you think about delegating. It's a real look at what it takes to build a business that grows your revenue and your cash flow without demanding every hour of your day.

Learn more about Kirsten:
- Kirsten Graham's business coaching site: https://sixfigurebusinesscoaching.com/
- Free guide, "Double Your Income With a Marketing VA": https://outsourcingforbosses.com/

We want to hear from you! Send us a message.

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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/

Sign up for our newsletter for more great tips on how to keep the cash flowing in your business: https://newlightfs.com/newsletter/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/rightfit

---

Want to be a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow? Send Stephanie Smith a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/newlightfs

Looking to be on more podcasts this year? Check out PodMatch: https://www.joinpodmatch.com/newlightfs

Most new business owners start the same way: funding the business out of their own pocket, putting expenses on personal credit cards, and figuring out the rest as they go. What they don't realize is that every dollar spent on a personal card is a missed opportunity to build something that could actually help the business grow.

In this episode of Cash Flow Confessions, Stephanie talks with Antwon Person, founder of Skillful Brands and a 22-year U.S. Army veteran, about the financial challenge that caught him off guard when he first launched his business. Antwon was hustling, working hard, but running everything through his personal credit with no real business credit to show for it. And he didn't know what he didn't know.

Antwon shares how connecting with a mentor changed everything. He walks through the step-by-step process of structuring a business the right way so it shows up as a real business to lenders, including getting a physical business address, a proper business phone number, and a Dun & Bradstreet account. From there, it was a matter of building business credit the same way you build personal credit: starting small, paying consistently, and working your way up to business loans and lines of credit.

He also shares something a lot of business owners miss: not every business credit card actually builds your business credit. Some still report to your personal profile. If you're putting in the work to build business credit, knowing the difference matters.

Whether you're just getting started or have been in business for years and still have everything on personal cards, this episode is a practical, no-fluff conversation about how cash flow, credit, and business structure are all connected.

We want to hear from you! Send us a message.

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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/

Sign up for our newsletter for more great tips on how to keep the cash flowing in your business: https://newlightfs.com/newsletter/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/rightfit

---

Want to be a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow? Send Stephanie Smith a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/newlightfs

Looking to be on more podcasts this year? Check out PodMatch: https://www.joinpodmatch.com/newlightfs