This week I’m joined by Bobbi Christie, Integrated Project Director at Sainsbury’s in-house agency Zest. From working at McDonald’s and Domino’s in her student years, to managing multi-million-pound fashion and retail campaigns, Bobbi’s career shows the unexpected pathways into creative leadership.

She shares candid insights into the realities of project management, the importance of saying yes to opportunities and how becoming a mum shaped her ambition.

What You'll Learn:

- How to break into creative careers through alternative routes like graduate schemes.

- Insider knowledge on what project directors really do in campaigns.

- Honest lessons on leadership, burnout, and setting boundaries.

- How Bobbi balances motherhood with managing million-pound marketing budgets.

Find Bobbi & her work:

www.linkedin.com/in/robertachristie

Find out more about the host Morgan & her work:

⁠⁠linktr.ee/morganwilliamsproduction⁠⁠⁠⁠

Sponsor

This episode is sponsored by Capture One, the official sponsor of Season 2. Capture One offers powerful tools for photographers and creatives to enhance their work.

Enjoy a special discount on their All in One product by using MORGAN30 - valid until 1st of June 2026, NOT valid for other subscriptions or perpetual licenses.

Learn how to break into creative careers through alternative routes like graduate schemes.

In this episode, we dive into the world of wedding content creation with Lauren Rowley, the founder of Brides of Social.

Lauren shares her journey from a social media manager at Boohoo to pioneering iPhone wedding content creation in the UK.

Discover how she turned a niche idea into a thriving business, her strategies for capturing authentic moments and the challenges and triumphs of being a self-employed content creator.

What You'll Learn:

• How spotting a gap in the market led Lauren to create a unique business model

• The role of social media in building a brand

• Insights into the realities of running your own business

• Tips for those looking to enter the wedding content industry

Find Lauren & her work:

www.instagram.com/bridesofsocial

www.bridesofsocial.com

Find out more about the host Morgan & her work:

⁠⁠linktr.ee/morganwilliamsproduction⁠⁠⁠⁠

Sponsor

This episode is sponsored by Capture One, the official sponsor of Season 2. Capture One offers powerful tools for photographers and creatives to enhance their work.

Enjoy a special discount on their All in One product by using MORGAN30 - valid until 1st of June 2026, NOT valid for other subscriptions or perpetual licenses.

In this episode, I sit down with Kelly Johns, a dynamic branding specialist who has been shaping brand stories for over a decade.

From her early days of drawing on walls to leading creative projects for major brands like Love Island, Kelly shares her journey of creative exploration and professional growth.

She discusses the importance of branding identity, the power of networking and the decisive mindset needed to succeed in business.

Whether you're a budding entrepreneur or a seasoned professional, Kelly's insights will inspire and inform your branding journey.

What You'll Learn:

• How being open to conversations can lead to unexpected opportunities and collaborations

• The importance of making quick, decisive actions to propel your business forward

• How branding is more than just visuals; it's about creating a cohesive identity across all touchpoints

• The essential steps to designing a compelling and authentic brand identity that stands out

Find Kelly & her work:

www.instagram.com/kovastudio_www.kovastudio.co.uk

Find out more about the host Morgan & her work:

⁠⁠linktr.ee/morganwilliamsproduction⁠⁠⁠⁠

Sponsor

This episode is sponsored by Capture One, the official sponsor of Season 2. Capture One offers powerful tools for photographers and creatives to enhance their work.

Enjoy a special discount on their All in One product by using MORGAN30 - valid until 1st of June 2026, NOT valid for other subscriptions or perpetual licenses.

In this episode, we dive into the world of live audio engineering with Callum Lloyd Williams, a seasoned professional who has toured with global stars like Dua Lipa and Zara Larsson.

Callum shares his journey from recording brass bands in North Wales to becoming a sought-after live audio engineer. Discover the challenges and triumphs of life on the road, the importance of networking, and the creative process behind mixing live shows.

What You'll Learn:

• The path to becoming a live audio engineer and the skills required.

• Insights into the touring lifestyle and the realities of working with top artists.

• The role of networking and confidence in building a successful career in music.

• How Callum balances his passion for live audio with his own business in touring and broadcast.

  
  

Find Callum & his work:

www.instagram.com/callum.l

wwww.c-l-w.co.uk/

Find out more about the host Morgan & her work:

⁠⁠linktr.ee/morganwilliamsproduction⁠⁠⁠⁠

Sponsor

This episode is sponsored by Capture One, the official sponsor of Season 2. Capture One offers powerful tools for photographers and creatives to enhance their work.

Enjoy a special discount on their All in One product by using MORGAN30 - valid until 1st of June 2026, NOT valid for other subscriptions or perpetual licenses.

In this episode, we dive into the dynamic world of production with Jen, a seasoned producer who shares her journey from content creation to running her own agency.

Discover how she navigated the challenges of transitioning from brand-side to agency-side, the importance of personal branding, and the art of managing multiple projects.

Jen's story is a testament to the power of curiosity, resilience, and being true to oneself in the creative industry. Tune in for insights on building connections, handling on-set challenges, and the rewarding path of freelance production.

What You'll Learn:

• Why most of a producer’s job happens before the shoot day.
• How Jen built her agency almost entirely through referrals.
• The biggest differences between agency life and freelancing.
• Why personal branding makes clients take you more seriously.
• How staying calm under pressure keeps shoots on track.

Find Jen & her work:

www.instagram.com/jenspenceproduction

www.jenspence.co.uk/

Find out more about the host Morgan & her work:

⁠⁠⁠linktr.ee/morganwilliamsproduction⁠⁠⁠⁠⁠

Sponsor

This episode is sponsored by Capture One, the official sponsor of Season 2. Capture One offers powerful tools for photographers and creatives to enhance their work.

Enjoy a special discount on their All in One product by using MORGAN30 - valid until 1st of June 2026, NOT valid for other subscriptions or perpetual licenses.

In this episode, we dive into the creative worlds of Olivia Bossert and Lily Saden, two photographers making their mark in the industry. Olivia, a fashion photographer and AI artist, shares her journey from Cornwall coastlines to global campaigns, while Lily, known for her editorial work with Harper's Bazaar Malaysia, discusses her path from assisting on commercial shoots to leading her own projects.

What you’ll learn

• The unique paths Olivia and Lily took into photography and how they carved out their own spaces in a competitive industry.

• Insights into the realities of working as a freelance photographer, including the challenges and rewards.

• How both photographers incorporate sustainability and personal interests into their work.

• Tips on pitching to magazines and building a successful photography career.

  
  

Find Olivia & her work:

⁠⁠⁠https://www.instagram.com/oliviabossert⁠

www.oliviabossert.com/

Find Lily & her work:

www.instagram.com/lily_sadin/

www.lilysadin.com

Find out more about the host Morgan & her work:

⁠⁠linktr.ee/morganwilliamsproduction⁠⁠⁠⁠

Sponsor

This episode is sponsored by Capture One, the official sponsor of Season 2. Capture One offers powerful tools for photographers and creatives to enhance their work.

Enjoy a special discount on their All in One product by using MORGAN30 - valid until 1st of June 2026, NOT valid for other subscriptions or perpetual licenses.

What works & what doesn't on social? Find out here!

In this episode, we dive into the world of branded content and personal storytelling with Joel Marlinarson, known online as the "Coldest Creative." From his early days behind the scenes on Chicken Shop Date to creating viral content with top brands, Joel shares his insights on social strategy, content creation and the evolving definition of luxury. Discover how Joel's unique approach to creativity and branding can inspire your own journey.

What You'll Learn:

• The importance of intentional content in social strategy.
• How Joel's early experiences shaped his career path.
• The evolving definition of luxury in today's market.
• Tips for creating engaging content that resonates with audiences.

Find Joel & his work:

www.instagram.com/coldestjoel/

www.tiktok.com/@coldestjoel

Find out more about the host Morgan & her work:

⁠⁠⁠linktr.ee/morganwilliamsproduction⁠⁠⁠⁠⁠

Sponsor

This episode is sponsored by Capture One, the official sponsor of Season 2. Capture One offers powerful tools for photographers and creatives to enhance their work.

Enjoy a special discount on their All in One product by using MORGAN30 - valid until 1st of June 2026, NOT valid for other subscriptions or perpetual licenses.

Want to be a fashion designer? Listen to this!

In this episode, we dive into the inspiring journey of Rosie Evans, a rising star in the world of independent fashion. From overcoming childhood illness to building a globally recognised brand, Rosie shares her story of creativity, resilience and sustainable fashion practices. Join us as we explore her unique approach to design, the challenges of running a fashion brand and the importance of community and sustainability in the fashion industry.

What You'll Learn:

• Rosie's personal journey from illness to fashion success.
• Insights into sustainable fashion practices.
• The importance of community and networking in the fashion industry.
• How to balance creativity with business demands

Find Rosie & her work:

www.instagram.com/@rosieevansonline

www.rosieevansonline.com

Find out more about the host Morgan & her work:

⁠⁠linktr.ee/morganwilliamsproduction⁠⁠⁠⁠

Sponsor

This episode is sponsored by Capture One, the official sponsor of Season 2. Capture One offers powerful tools for photographers and creatives to enhance their work.

Enjoy a special discount on their All in One product by using MORGAN30 - valid until 1st of June 2026, NOT valid for other subscriptions or perpetual licenses.