Research. Roadmap. Results. Oh my! In this episode of GTIA Presents, host Vicky Bruns welcomes John Harden, CEO of Lemhi, and MJ Patent, CMO of Logically, to explore how GTIA’s industry-leading research helps technology businesses make smarter decisions, validate strategy, and stay ahead of market shifts. Drawing from years of experience across the IT channel, John and MJ share real-world examples of how GTIA research has influenced product roadmaps, change management initiatives, AI strategy, marketing programs, and executive decision-making.