From Sampling to Scale: How Physical Tactics Fueled Demand with Adam Solomon, Daps Energy
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From Sampling to Scale: How Physical Tactics Fueled Demand with Adam Solomon, Daps Energy
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著者：
Daps Energy Co-Founder & CMO Adam Solomon joins Host Lindsey Buxman on The Phygital Marketing Podcast to explore building a modern consumer brand designed around convenience, speed, and real-world behavior.
You’ll hear:
→ How to know it’s time to rebuild your brand
→ Why frictionless products need frictionless marketing
→ How Daps Energy used campus sampling, social content, SMS, and our Phygital Cookie to make it easy for customers to discover the brand, try the product, and stay connected afterward
→ The style of TikTok content they’re using to appeal to Gen Z & beyond
→ What marketers often get wrong when trying to connect with younger audiences
🔗 Connect with Adam Solomon & Daps Energy:
https://daps.shop/?variant=51705672204580
https://www.linkedin.com/in/adam-solomon-042a2b1aa/
🔗 Connect with Lindsey Buxman & Sotto:
https://www.withsotto.com/
https://www.linkedin.com/company/withsotto/
https://www.linkedin.com/in/lindseybuxman/