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From Gooey Oat Treats to Multimillion-Dollar Success: The Bobo's Story
- 2024/05/21
- 再生時間： 30 分
- ポッドキャスト
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サマリー
あらすじ・解説
In Episode 049 of the #kilnroadtrip, created and produced by The Swell Pod, hosts Spencer McKeown and Josh Taylor interview TJ McIntyre, CEO at Bobos. Bobo's is a baked goods company celebrating its 20th anniversary, known for simple, delicious, and wholesome snacks. TJ discusses the company's growth from a single mom's kitchen to a $100 million revenue business, the challenges of scaling production, and maintaining a culture of love and care. He emphasizes the importance of authenticity and quality, aiming to build Bobo's as a multigenerational brand. Check out today’s episode and every other installment of the Kiln.Roadtrip by listening, watching, and subscribing to the podcast here - https://linktr.ee/theswellpod eatbobos.com - Bobo's baked goods are a delicious and wholesome snack you can enjoy at home or on the go. Check out all the available products and flavors the whole family will enjoy! Location: Kiln. Boulder The Kiln Road Trip: Uncovering Deep Truths with 100 Pleasantly Rebellious Humans. 10 days. 5 States. 3,580 Miles.100 Interviews! Daily episodes starting on March 5, Monday to Friday, for the next 100 days, followed by a short documentary and a book about the journey. Thank you to the partners and sponsors who made the kiln.roadtrip possible: KILN, MOTERRA, TORUS And thank you to the crew who helped us document and share the journey: DENISSE LEON, TY COTTLE, NATHAN CLARK, FINDLAY MCKEOWN Bullets: Kiln Road Trip partnership with The Swell Pod and Kiln Motor Camper VansInterview with TJ McIntyre, CEO of Bobo's, a baked goods companyBobo's journey from inception to present dayTJ McIntyre's involvement with Bobo's and his journey to becoming CEOVision and core values of Bobo'sCurrent challenges faced by Bobo's, including capacity and demandMaintaining company culture and values as the company growsFuture aspirations for Bobo's as a multigenerational brandDiscussion about Kiln and its role in hosting events for the natural foods community Timestamps: The challenge (00:00:03) The hosts discuss their 10-day journey across five states, covering 3580 miles, to interview 100 individuals challenging the status quo. Introduction to the interview (00:00:54) The hosts introduce TJ McIntyre, CEO of Bobo's, and provide a brief overview of the company's products and history. TJ's introduction and background (00:01:42) TJ McIntyre introduces himself, discussing his role as the CEO of Bobo's and his career in the natural foods industry. The founding of Bobo's (00:02:05) TJ shares the story of Bobo's founding by a single mom and the company's growth from selling $17 worth of product to becoming a $100 million revenue business. Expansion and distribution (00:03:50) TJ discusses Bobo's distribution, highlighting its presence in North America and the competition with other billion-dollar brands. TJ's background and ideology (00:04:43) TJ shares his background, including his relocation to Colorado, progressive ideology, and entry into the natural foods industry. Challenges of previous roles (00:06:51) TJ discusses his experience with publicly traded companies and the challenges of short-term decision-making and trend-laden products. Vision and sustainability (00:11:04) TJ emphasizes the vision of building Bobo's to last for 100 years, avoiding quick dietary trends and focusing on the core merits of the product. Maintaining product quality and culture (00:20:19) TJ discusses the importance of the team, internal culture, and maintaining the company's core values and vision, emphasizing love language and volunteering. Challenges in capacity and operations (00:15:10) TJ highlights the challenges in capacity and operations, including the pressure of meeting high demand and the need for internal talent and operational leadership. Maintaining product quality and culture (00:20:19) TJ discusses the importance of the team, internal culture, and maintaining the company's core values and vision, emphasizing love language and volunteering. The connection to Kiln (00:22:16) Discussion about events and mindfulness at Kiln, and Bobo's participation in the natural food community. Kiln's role in hosting events (00:23:17) TJ McIntyre shares how Kiln provides an inspiring workspace and hosts events for Bobo's. Bobo's availability (00:27:34) Where to find and taste Bobo's products, including at natural food stores, conventional grocery stores, and online. Creating a successful food business (00:28:07) TJ McIntyre shares advice on creating a successful food business by focusing on regularly consumed food categories. Tags: #SwellPod, #KilnRoadTrip, #Kiln, #MotorraCamperVans, #podcast, #interview, #innovation, #resilience, #communitybuilding, #passion, #purpose, #community, #diversity, #collaboration, #thoughtleadership, #100interviews, #entrepreneur, #CEO, #leadership #bobos