• Iris Den Boer: Where iGaming Meets AI - Iris Den Boer on Innovation & Responsibility
    2025/12/11

    On this week’s episode of Footprints in the Market | Influencing iGaming, we’re excited to welcome Director of Marketing and PR for Cevro AI, Iris Den Boer.

    Iris and Digital Footprints Managing Director Sharon McFarlane sat down to discuss Iris's extensive journey in the iGaming industry, the innovative role of AI in customer support, and the challenges and opportunities in marketing AI solutions.

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    32 分
  • Martin Hodges: B2C v B2B Marketing, Creativity from Compliance & Navigating New Markets
    2025/11/13

    We're back with Season 4 of Footprints in the Market | Influencing iGaming! On this week's episode, we're delighted to welcome none other than Martin Hodges, Co-Founder & CMO of our official podcast sponsor, BetComply.

    Martin sat down with Digital Footprints Managing Director Sharon McFarlane for a chat about the differences between B2C and B2B marketing, using compliance restrictions to inspire creativity, navigating new markets and more.

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    33 分
  • Leo Judkins: Overcoming Burnout, Personal Branding & Building a Supportive Community
    2025/10/09

    We’re back with a new episode of Footprints in the Market | Influencing iGaming. This week, Digital Footprints Managing Director Sharon McFarlane spoke with iGaming leader Leo Judkins about overcoming burnout, the importance of personal branding, building supportive communities and more.

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    38 分
  • Dan Stone: Building Trust, Balancing Speed and Reliability & Future Trends
    2025/10/01

    Footprints in the Market | Influencing iGaming is back with Episode 7 of Season 3. This week, Digital Footprints Managing Director Sharon McFarlane sat down with InPlaySoft Marketing Director Dan Stone for a chat about building trust, balancing speed and reliability, future trends and more!

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    37 分
  • Brandie E. Black: Common SEO Mistakes, Understanding ESG & Building a Sustainable iGaming Brand
    2025/09/24

    After taking a break for SBC Lisbon, Footprints in the Market | Influencing iGaming is back with Episode 6 of Season 3! On this week’s episode, we’re delighted to welcome iGaming entrepreneur Brandie E. Black! Brandie sat down with Digital Footprints Managing Director Sharon McFarlane for a chat about everything from common SEO mistakes to understanding ESG in iGaming.



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    47 分