f you’ve been using AI just to pump out social posts, emails, or blog drafts—you’re only scratching the surface. In this eye-opening episode of Flourish & Grow with AI, Pam Ivey pulls back the curtain on how to use AI as a true strategic partner in your business.

You’ll discover how to prompt AI to think like a senior marketing strategist—someone who understands your business goals, your audience, your offers, and your bandwidth—and how to co-create a marketing strategy that finally feels focused, aligned, and doable.

Inside this episode:

• Why content is the last mile—and where strategy really begins

• How to get AI to help you create customer journeys, messaging frameworks, and campaign calendars

• A real-life example of how Pam used AI to plan a 2-week list-building launch

• Her go-to prompt for generating a complete 30-day marketing plan tailored to your unique business

• The mindset shift that separates content creators from strategic marketers in the AI era

If you’re ready to stop guessing at what to post, when to sell, or how to show up—and want a smarter way to build visibility—this episode will change the game.

🔥 Want to go deeper? Learn how to simplify your marketing and grow your reach with AI at https://flourish.biz/apv. Let's connect:

If you’ve ever opened ChatGPT, crossed your fingers, and hoped it would magically write like you—only to get robotic, off-brand results—this episode is for you.

In under 10 minutes, Pam Ivey walks you through a simple, powerful process to train ChatGPT to match your unique voice and tone. No tech wizardry required—just a few writing samples, a quick voice guide, and a copy-paste prompt you can start using today.

Because when your marketing actually sounds like you? That’s when the magic happens.

• Why AI content often falls flat (and how to fix it)

• How to create your mini brand voice guide in under 15 minutes

• What types of writing samples ChatGPT needs to learn your tone

• The exact prompt to use for training ChatGPT to write like you

• A real example of how this helped boost Pam’s own content performance

Copy and paste this into ChatGPT to get started:

Hi ChatGPT! I want you to learn my brand voice so you can write content that sounds like me. Below is a guide to my tone, style, and phrases, followed by a few writing samples. Let me know when you're ready to create content in my voice.

Brand Voice Guide: [Paste your tone, style, and go-to phrases here]

Writing Samples: [Paste 2–3 examples of your best writing here]

• Want the plug-n-play Brand Voice Guide Template? It’s inside https://flourish.biz/apv

• DM Pam “VOICE GPT” on Instagram @flourishmarketingco for the mini tutorial on creating a custom GPT

• Website: https://flourish.biz

• Instagram: https://www.instagram.com/pamiveyofficial/

• LinkedIn: Pam Ivey

Don’t forget to:

• Subscribe or follow the podcast

• Leave a quick rating or review

• Forward this episode to a friend who’s trying to simplify their content creation

Thanks for tuning in. Cheering you on, always!

Not sure what “prompt engineering” even means—let alone why it matters to your business? You’re not alone. In this episode of Flourish & Grow with AI, host Pam Ivey breaks it down in plain English (with a sprinkle of sass and a whole lot of strategy).

You’ll learn:

• What prompt engineering actually is (without the tech jargon)
• Why it’s the secret sauce behind great AI-powered marketing
• How it can save you hours, boost your content quality, and make your marketing finally sound like YOU
• Practical examples and tips you can try today—even if you're brand new to AI

Plus, Pam shares how to avoid the #1 mistake people make when using tools like ChatGPT—and what to do instead.

If you’re using AI (or thinking about it) to simplify your marketing, this is a must-listen episode.

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Let’s connect: Learn more at flourish.biz Join the conversation on LinkedIn: Pam Ivey

And hey—if you loved this episode, share it with a business friend who’s ready to market smarter, not harder.