Are you an aspiring podcaster who struggles with being different, unique, or special?

In this episode, Terryl Humphrey explains how to make your podcast different from the other podcasts being created.

After producing 893 podcast episodes and helping 30 entrepreneurs launch their podcasts with confidence, Terryl recognized that many podcasts use the same basic structure.

They have cameras, microphones, people, and conversations.

The difference comes from how the podcaster studies the market, applies knowledge, communicates their message, and creates a competitive advantage.

In this episode, you will learn how to:

-Study other podcasts without copying them

-Identify your competitive advantage

-Practice what you sell

Terryl also shares how one event produced $386.40, content, testimonials, behind-the-scenes footage, recorded panel discussions, and proof of concept after helping five entrepreneurs launch their podcasts in less than five minutes.

A podcast is not only about recording content.

It can help people learn about your business, build trust in your experience, understand your services, and become customers.

Your podcast should have a strategy that helps you stay visible and communicate what makes your business different.

This is a solo episode featuring Terryl Humphrey, founder and host of the Failure Is Knowledge Podcast.

Study other podcasts, identify your return on investment, and review your results.

Apply what you learn and continue doing more of what is working.

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