The Gstaad Guy sits down with Lionel Barber, former editor of the Financial Times and author of "Gambling Man", to explore what journalism really is, and what it must remain in an age of speed, noise, and opinion. From his early days at The Sunday Times to leading one of the world’s most trusted news institutions, Lionel reflects on why great journalism begins with curiosity, not cynicism, and why asking the right questions matters more than having the loudest voice.

The conversation traces his journey through foreign correspondence, writing about business in the 1980s, and navigating moments of doubt, reinvention, and regained confidence. Lionel unpacks the evolution from fast news to slow news, the discipline of knowing your reader, and the responsibility that comes with dealing with people in power. They discuss storytelling as a craft, finding your voice, balancing originality with expectation, and the tension between what audiences want to hear and what they need to know, especially in the age of social media.

Filmed at the club at The Twenty Two in London.

Chapters:

(00:00) Intro ✨

(01:27) What Is Journalism? 🤔 📰 ✍🏻

(02:31) Journalism Requires Curiosity 🔍🧠

(05:22) Writing About Business ✍️✍🏻📊

(07:21) Business In The 80s 🕰️💼

(10:15) Regaining Confidence 💪🏻✨

(12:11) Leaving The Sunday Times 🚪📰

(13:08) The Financial Times 📰💗

(14:04) Becoming A Foreign Correspondent 🌍✈️

(16:20) Fast News vs. Slow News ⚡🐢

(17:03) Becoming A Leader In Digital News 👑💻

(19:01) “The Pink Paper” 💗📰

(21:44) Knowing The Reader 👁️👥

(23:36) Building An Institution 🏛️🧱

(24:31) Personal Measure Of Success 📏✨

(27:01) The Importance Of A Conversation Opener 💬🔑

(28:50) Dealing With People In Power 🏛️⚖️

(33:53) Storytelling And Connecting With An Audience 📖🤝🏻

(37:58) Being Original vs. Answering To Expectations 🎭⚖️

(39:02) Finding Your Voice 🗣️✨

(42:00) What People Like To Hear vs. The Truth 🎭🪞

(43:38) The Problem With Social Media 📱⚠️

(44:33) Storytelling Across New Mediums 🎥📱

(46:28) The Fundamentals Of Sharing A Good Story 🧱📖

(49:15) The Secret Lives Of The Rich & Powerful 🔐💰

(55:06) À La Poubelle vs. Fantastique” 🗑️✨

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