Few people embody the spirit of Black Mountain like Fire Chief Coffey, whose roots in emergency services stretch back to his teenage years as a volunteer firefighter. Driven initially by the classic teenage motivation of escaping high school classes during fire calls, his career evolved through paramedic training, law enforcement, and ultimately to his current leadership role serving the Swannanoa Valley.

What keeps this dedicated public servant in our community? "The people," he answers without hesitation. "There's a strong sense of pride and care in this valley. Folks are welcoming, they step up for one another." Beyond his professional duties, Chief Coffey reveals the personal side of his life—raising three children, caring for three German Shepherds, and even maintaining beehives at home (a surprisingly common hobby among firefighters).

The conversation explores how Black Mountain's fire service integrates deeply into community life—from their small museum housing the original 1926 fire truck to participation in beloved events like Sourwood Festival and Holly Jolly. Chief Coffey offers insights on what makes our town special, recommending Highway 9's scenic overlooks where visitors can appreciate how perfectly Black Mountain balances growth while preserving its small-town character. We discover his morning ritual at Lake Tomahawk—"the best view in the valley"—and hear his humble reflection on the department's heroic Hurricane Helene response. Join us for this heartfelt conversation that reveals the human connections behind emergency services and celebrates the unique magic of the Swannanoa Valley.

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Sarah Sunshine of Sarah Sunshine Pottery shares her journey from environmental chaplain to pottery business owner in Black Mountain's vibrant downtown. Her serendipitous path includes taking a pottery class for fun, buying a house with a studio from another potter, and eventually purchasing her Cherry Street storefront after overhearing a conversation in a changing room.

• Originally a chaplain working with environmental activists in West Virginia before discovering pottery at Black Mountain Center for the Arts
• Health crisis in 2012 that temporarily caused blindness led to focusing full-time on pottery to reduce stress
• Purchased her Cherry Street building in October 2021 and opened just one month later
• Named her pottery business after her childhood nickname given by her mother
• Makes everything by hand, including mixing glazes from raw materials
• Black Mountain's economy relies on "generational visitors" who return year after year rather than typical tourists
• Community connection is vital - locals must support the 38 independent restaurants and small businesses
• Emphasizes that Swannanoa, Black Mountain, and Montreat function as one interconnected community despite different governmental structures

Visit Sarah Sunshine Pottery at 105 Cherry Street in downtown Black Mountain or online at sarahsunshinepottery.com.

Cheryl Hyde, director of the Black Mountain Swannanoa Chamber of Commerce, introduces "Exploring the Valley" podcast dedicated to sharing the people, places, and stories that make the Swannanoa Valley special. This new show aims to highlight local businesses, hidden gems, and community stories while fostering collaboration over competition.

• Podcast will feature local businesses, entrepreneurs, and the people who keep the economy strong
• Hidden trails, attractions, and natural treasures will be uncovered for both residents and visitors
• Arts, culture, and heritage stories that shape the community's character will be celebrated
• Behind-the-scenes looks at festivals, events, and seasonal celebrations throughout the valley
• Focus on building collaboration over competition among valley businesses and organizations
• Future episodes will cover topics like the Sourwood Festival, best hiking trails, iconic businesses, and seasonal highlights

Subscribe to Exploring the Valley and follow the Black Mountain Swannanoa Chamber of Commerce online for the latest updates. Send us your questions, suggestions, or local stories you'd like to hear featured - your voice is part of the adventure! Thanks to our platinum sponsors: Givens Highland Farms, the Town of Black Mountain, and PC Productions. We're always looking for more partners to keep the podcast going, so reach out if you'd like to get involved.