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One of my clients got on a call wanting to talk about a new service line he'd just tested. He'd made £1,500 in three days and he was buzzing. By the end of the hour we'd found £16,000 a month of profit sat in the business he already had, and the new service line was dead. The £16,000 came out of taking something away rather than adding anything to it.

In this episode:

• Why a huge opportunity and a tiny one take up exactly the same space in your head
• The maths problem you'd never attempt without a pen and paper, and why your business is the same problem
• Three reasons ADHD founders find it harder than anyone else to rank their own ideas
• The mental RAM you drain by holding everything in your head, and what it costs your decisions
• Why the thing that pulls you off course is always a sensible idea that makes money

Plus this week's question: I know exactly what to do and I still don't do it, why?

This one leans on visuals. If you're listening rather than watching, the diagrams are on YouTube.

YouTube: https://www.youtube.com/@the.jacktaylor

The ADHD Entrepreneur:

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