In Episode 9 of The Source, Jamie Wolf is joined by Cody Jorgensen for a discussion on one of the most important topics in cattle breeding: phenotype versus performance. They break down why appearance alone isn't enough, how production data and genomics should influence breeding decisions, and why functional cattle with predictable performance create long-term success.

In the second half of the episode, Jamie sits down with Donnie Leddy of Cattle Business Weekly during the Florida Cattlemen's Convention. Donnie shares his background in the cattle industry, the evolution of seedstock marketing, what goes into a successful bull sale, and why relationships continue to be one of the industry's greatest strengths.

Whether you're a seedstock producer, commercial cattleman, or simply passionate about the beef industry, this episode offers valuable insight into breeding philosophy, cattle marketing, and the people helping move the industry forward.

Topics Covered:
• Phenotype vs. performance in cattle selection
• Functional cattle and structural soundness
• Using production data and genomics in breeding decisions
• Building predictable cow families
• Seedstock marketing and bull sales
• Donnie Leddy's journey with Cattle Business Weekly
• The importance of relationships in the cattle industry

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