Are you stuck between the girl boss hustle and the soft life era, wondering how you’re supposed to show up online while also raising tiny humans and running a real business?

In this episode, Ashley sits down with social media strategist and host of The Consistency Corner, Ruthie Sterrett, for part two of their conversation on content, consistency, and marketing in the messy middle of motherhood and entrepreneurship.

They talk about late school drop-offs, babies who need emergency baths before recordings, and the pressure to “should” all over your marketing… and then shift into a grounded plan for building a social media strategy that actually supports your business goals without burning you out.

You’ll hear about:

• Why social media alone is not a strategy (and what to focus on instead)

• How to define the job of your social platforms so you can ignore the noise

• Ruthie’s 5 C’s framework for consistent marketing in busy seasons

• Top, middle, and bottom of funnel content (and where Instagram fits)

• How to measure success beyond likes and viral moments

• What to outsource when you’re tired of doing it all yourself

This conversation is especially for founders who serve moms, creative entrepreneurs, and anyone tired of trying to keep up with every trend while juggling real life.

🎧 Start with part one over on The Consistency Corner, then pop back here for part two. Find + Connect with Ruthie: www.theconsistencycorner.com https://www.instagram.com/theconsistencycorner/ https://www.instagram.com/ruthie.sterrett/ Networking for Founders serving moms in business

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