Theresa Fesinstine and Anthony Onesto discuss the critical difference between tracking AI usage as a metric and using it to unlock new, billion-dollar human-led opportunities.

From Anthony's major career move into an AI-focused role at Living HR to Theresa's new community for upskilling HR leaders, we tackle the "competence vs. confidence" gap. We're breaking down why gamified AI leaderboards at companies like Amazon are destined to fail by looking at the "Cobra Effect," and contrasting it with how IKEA redeployed its customer service staff into a wildly successful interior design service, creating a new billion-dollar business line.

In this episode, we discuss:
Career & Community Updates: Anthony Onesto joins Living HR and Theresa Fesinstine launches an HR community.
Gaming the System: Why Amazon's AI token leaderboards were a predictable failure.
The IKEA Model: How using AI to analyze customer data created a new billion-dollar business.
The Future of HR's Role: Moving from asking permission to giving instruction on tech needs.

Timestamps (Chapters)
00:00 – Welcome & Winning Bon Jovi Tickets
02:28 – Theresa Launches Her New HR Community
04:51 – Big News: Anthony Joins Living HR
11:15 – Amazon Workers Gaming the AI Leaderboard
13:15 – The "Cobra Effect": When Good Metrics Go Bad
18:45 – How IKEA Found a Billion-Dollar Opportunity with AI
28:06 – Humanoid Robots and the Future of Physical Jobs
30:47 – Will Any Job Be Untouchable by AI?
39:20 – The Final Question: Can Companies Be "Anti-Tech"?