Episode 6: Frosting the Truth - How Customer Education Shapes Your Orders
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Episode 6: Frosting the Truth - How Customer Education Shapes Your Orders
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Welcome back to Baking Therapy! In this episode, we shift our focus from educating ourselves to educating our clients. Hosts Benjamin and Nicole discuss the importance of clearly communicating your processes, timelines, boundaries, and what sets your work apart.
Understanding that not every customer is the right fit is crucial—and that's perfectly okay! They explore how educating potential clients can help you land the "YES" on ideal orders while also recognizing when to say "NO."
Nicole emphasizes the need to bridge the gap, especially with customers used to buying mass-produced desserts who may not grasp the value of custom creations. Tune in to learn how to kindly educate your clients, empowering them to make informed decisions that lead to meaningful connections and successful orders in your baking business!
Have questions or topics you'd like us to cover? We'd love to hear from you! Send your questions, feedback, or new episode ideas to bakingtherapypodcast@gmail.com. Your input helps shape future episodes and supports our baking community. Thanks for listening!