Fresh off an incredible live recording at Venture Café Cambridge and a standout interview with actress and Miss Massachusetts contestant Carrie Mays, Jeff and James are back in the studio to tackle one of the most relatable topics in marketing: Marketing crimes.

In this hilarious and brutally honest episode, the Hotshots break down the biggest marketing offenses committed by businesses, creators, and yes… even seasoned pros. You’ll laugh, you’ll cringe, and you’ll probably recognize a few of your own “crimes” along the way.

Inside this episode, we cover:

- The “Make the Logo Bigger” Crime - insecurity disguised as design- The “Make It Go Viral” Crime - no budget, no plan, no chance- The AI Copy‑and‑Paste Crime - when everything sounds the same- The More Features Crime - overwhelming instead of persuading- The Networking Narcissist Crime - "It's all about ME" monologues- The “We’re Different” Crime - saying it without proving it- The Social Media Ghost Town Crime - posting three times and quitting

Whether you’re a founder, marketer, creator, or someone who’s accidentally committed a few marketing sins (don’t worry — we all have), this episode will help you clean up your strategy, sharpen your message, and market smarter in 2026.

Hit play and learn how to avoid marketing crimes like a Hotshot.

Connect with the Hotshots:

James:

@jvfsolutions

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://jvf.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Jeff:

@aimcbizhealth

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aimcbizsolutions.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Merch, E-Learning, & more:

@marketlikeahotshot

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://marketlikeahotshot.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠