Episode 5: The Gulf of Tonkin Bay
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In this episode of FRAMED, Dr. Julie Hunt unpacks the 1964 Gulf of Tonkin incident—the event that propelled America deep into the Vietnam War.
What really happened in the Gulf? How did political necessity, Cold War fear, and media framing transform an ambiguous naval skirmish into congressional approval for full-scale war?
Using Erving Goffman’s framing theory and Robert Entman’s concept of selective salience, this episode explores:
The Johnson Administration’s narrative of “unprovoked aggression”
How the press adopted and reinforced official frames
The slow erosion of public trust as later revelations surfaced
The reframing of Vietnam through protest, memory, and the Vietnam Veterans Memorial
🎧 Listen as communication theory meets history—revealing how words, symbols, and power can ignite a war.
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Gulf of Tonkin, Vietnam War, Lyndon B. Johnson, Robert McNamara, Cold War, Framing Theory, Erving Goffman, Robert Entman, Frame Erosion, Media Studies, Spiral of Scandal, Communication Theory, Vietnam Protests, History Podcast, Political Communication, FRAMED Podcast, Julie Hunt