Episode 266: Is Your Big Annual Fundraiser Quietly Holding Your Nonprofit Back?
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Episode 266: Is Your Big Annual Fundraiser Quietly Holding Your Nonprofit Back?
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概要
Most nonprofits are proud of their big annual fundraiser. The gala. The walk. The tournament. The auction night. It feels productive. It brings in revenue. It’s tradition.
But what if that once-a-year event is quietly limiting your growth?
In this episode of The Million Dollar Nonprofit, Tom Kelly breaks down why depending on one major fundraiser creates compressed revenue, shallow donor relationships, and team burnout. Big events often create the illusion of progress without building long-term momentum.
You’ll learn:
• Why events concentrate risk instead of building stability
• How feast-or-famine fundraising keeps nonprofits stuck
• The difference between event donors and mission donors
• How to turn your event into a long-term relationship engine
• Three simple actions to make your next fundraiser smarter, not bigger
Events aren’t the problem. The way you use them is.
If you want predictable revenue, stronger donor retention, and less burnout, this episode will shift how you think about fundraising strategy.