Episode #20 - ”Differentiating Through Technology and Innovation” with PJ Popovic, CEO of Rhythm Energy
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In this dynamic episode of The Energy Insider, Jack Doueck sits down with PJ Popovic, CEO of Rhythm, to explore how technology, innovation, and disciplined execution can transform a startup into a major force in the retailenergy market.
Recorded live at EMC25 in Houston, PJ shares the remarkable story of building a mass-market energy supplier from zero to more than 300,000 customersin just five years—entirely through digital channels, without relying on traditional telesales or door-to-door marketing.
This conversation offers valuable insights for energyexecutives, entrepreneurs, and industry professionals seeking to understand how technology-driven strategies, customer-centric design, and distributed energy solutions are reshaping the competitive landscape.
If you are an energy executive—or aspire to become one—thisepisode delivers practical lessons, strategic insights, and forward-looking perspectives from one of the industry’s most innovative leaders.