Episode 10 – Craig Kopko on Authenticity, Impact, and the Future of Retail Development
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Episode 10 – Craig Kopko on Authenticity, Impact, and the Future of Retail Development
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概要
Recorded live at ICSC Florida, Nathan Griffis sits down with Craig Kopko, Executive Vice President of Development at WMG Development, LLC, for a candid conversation about trust, growth, and authenticity in commercial real estate.
Craig shares why developers should slow down on over-promising in today’s challenging market, how honest communication builds long-term relationships, and what landlords and developers should stop doing in 2025. He also discusses scaling from smaller projects to large, grocery-anchored developments like the 125-acre Heritage project, and what it takes to build a sustainable pipeline.
The episode closes with reflections on mentorship, legacy, and paying it forward—highlighting how the CRE industry can continue to grow by helping people get better. Plus: Oura Rings, Zillow‑scrolling confessionals, and the mystery of spongy trade‑show flooring.
These are the voices that move the market. This is BUILT2SUIT.
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