Ep 85 - Prime Day AU 2026 v 2025 Results & Case Study
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Ep 85 - Prime Day AU 2026 v 2025 Results & Case Study
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What if everything you thought you knew about winning Amazon Prime Day was wrong? In this episode of TACOS Tuesday, Hamish Conway and Sebastian Hargreaves analyse exclusive Prime Day data from multiple Amazon Australia brands to reveal what actually drove stronger sales, higher organic growth and more profitable Amazon advertising. You'll discover why brands that invested before Prime Day outperformed those that simply increased bids, how Amazon Marketing Cloud (AMC) uncovered insights that completely changed campaign strategy and why understanding your customers' true lifetime value is one of the biggest competitive advantages on Amazon today. If you're an Amazon seller, brand owner or eCommerce marketer looking to improve Amazon Ads performance, maximise Prime Day results and make smarter advertising decisions with Amazon Marketing Cloud, this episode is one you won't want to miss.
Ready to turn Amazon data into a competitive advantage? Join our upcoming Amazon Marketing Cloud (AMC) Masterclass and learn how leading brands are using AMC to make smarter advertising decisions. Register here: https://gm.gosellglobal.com/amcmasterclass