Ep 371: Breakthrough Fundraising: Knowing Your Worth and Learning How to Ask For it with Allison Loftus
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概要
Ready to overcome your fear of asking for money? Fundraising expert Allison Loftus shares proven strategies for packaging your ideas, building authentic relationships with donors, and understanding that rejection isn't the end of the world. Whether you're running a nonprofit, launching a business, or pitching your next big idea, this episode breaks down the psychology and practical tactics behind successful fundraising.
- How to overcome the fear of asking for money and handling rejection with grace
- The importance of research and relationship-building before making the ask
- Why proposals should be starting points for negotiation, not ironclad contracts
- How to identify what donors truly value and align your pitch accordingly
- The difference between being persistent and being a pest in fundraising
- Why "no" is better than being strung along—and how to handle both
- Building authentic connections that go beyond transactional relationships
- The role of integrity and alignment in making business decisions
- How to practice your pitch with friendly ears before approaching strangers
- "My grandma always used to say, if you don't ask, you don't get. All people could do is say no." – Allison Loftus
- "I would much rather hear no than be dragged along with somebody who didn't have an intention of engaging and waste my time." – Amber Fuhriman
- "You can't just keep going back to the same people over and over again with the crisis every week. You have to get your ducks in a row." – Allison Loftus
- "We're all fundraising all the time. I am selling my products. That's fundraising. I am asking a person to give me money in exchange for something of value." – Amber Fuhriman
- "These proposals that you write to people are just really suggestions. If there's something you want to swap out, why don't we just discuss it?" – Allison Loftus
- Book a free strategy call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05
- Join the Break Your Bullsh*t Box Community: https://www.facebook.com/share/g/185xJ6KALu/
- Check out Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0
Guest Info
Allison Loftus
Allison Loftus is a seasoned fundraising professional with extensive experience in nonprofit development, political fundraising, and corporate partnerships. With a background that includes working on the Clinton campaign, Allison has spent her career mastering the art of connecting people's needs with organizational missions. She specializes in building authentic donor relationships, strategic research, and creating mutually beneficial partnerships that drive real results.
Contact Allison:
Email: loftaml84@gmail.com
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