Ep 126: Why Networking Is Your #1 Marketing Tool In Private Practice
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In today’s episode, I’m sharing some of the most practical, grounding advice for therapists who are starting—or restarting—their private practices: networking doesn’t have to feel awkward, salesy, or overwhelming.
I explain the three main groups that consistently lead to meaningful referrals and share my own experiences while offering simple ways to start conversations even when networking feels intimidating.
You’ll learn why genuine relationships create steady and aligned referrals in a way that constant posting on social media cannot. One warm introduction can often grow your practice more effectively than months of marketing.
If networking makes you cringe but you’re looking for a clearer, more human way to build your caseload, this conversation will help you feel more confident, and capable.
I’m breaking down:
- Why networking is more than exchanging business cards
- The three groups to focus on for reliable referrals
- How warm introductions create faster, more trusted referrals
- How to identify professionals who align with your ideal client
💻 This episode is sponsored by Jane, the all-in-one practice management software I use and love. Book your FREE Live Demo HERE and when you're ready to sign up use code ASHLEY1MO for a 1 month grace period
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⭐️ Grab your FREE networking guide for therapists HERE
⭐️ Learn more about how I can help support you and your practice, and ways we can work together at www.raisedtoempower.com
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Disclaimer: This podcast is for educational purposes only and is not a substitute for therapy, supervision, or legal advice.