Thinking you need thousands of subscribers to launch your online course? Think again! This episode debunks the myth that big numbers equal success and gives you a proven launch strategy for small audiences. Discover how to build trust, get your first sales, and create an amazing student experience from day one.

Learn how to:

• Debunk the "Big Launch Lie": Understand why you don't need a huge list to succeed with your first course.
• Adopt a "light launch" strategy: Learn how to reach your warm audience without complicated funnels or big ad budgets.
• Redefine success on your terms: Discover why your first launch is about connection and feedback, not just numbers.

Weekly Action Item:

• Define Your "Warm" Audience: Who are the 50-100 people already in your world (email list, DMs, small communities) who have asked for your help or shown interest in your topic? Write them down.
• Craft Your Personal Message: Draft a simple, personal message (email, DM, voice note) that explains what your course is about and invites them to a conversation about it.
• Redefine Your Success: Write down what a "successful" launch looks like to you, focusing on non-numerical goals like having conversations, getting feedback, and building a great experience for your first students.

Show Resources:

• Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)
• Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/drmoirahanna) for daily tips and ideas

Work With Dr. Moira:

• Make sure that your content is accessible with The Accessibility Mini Course for Online Creators. (https://digitalcourse.pro/accessibility)

Feeling stuck because you don't want to pay for expensive course platforms? This episode reveals how to launch your first online course for $0 using a tool you and your students already know: Facebook Groups. Learn how this simple approach can boost engagement and give you the confidence to launch without the financial pressure.

Learn how to:

• Use a private Facebook Group as a robust, free course platform with guides, video lessons, and a built-in community.
• Overcome the pressure to be perfect and use a free platform as a space to test, refine, and prove your course works.
• Explore low-cost alternatives like Google Workspace or Zoom for launching on a tight budget.

Weekly Action Item:

• Brainstorm Your First Course: If you haven’t yet, outline a simple, core-concept course you could test.
• Outline a Facebook Group: Structure your course outline using the "Guides" feature in a mock Facebook Group. Map out where you’d place videos, PDFs, and check-in posts.
• Practice Pitching: Practice explaining your course concept to a peer and how students will get a great experience even without an expensive platform.

Show Resources:

• Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)
• Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/drmoirahanna) for daily tips and ideas

Work With Dr. Moira:

• Make sure that your content is accessible with The Accessibility Mini Course for Online Creators. (https://digitalcourse.pro/accessibility)

Are you over-stuffing your online course with content, thinking it's more valuable? This is the #1 mistake that leads to student overwhelm and lower sales! This episode reveals a simple framework for creating a "Goldilocks Course" that's perfectly potent and focused, so you can stop fearing 'not enough' and start delivering exactly what your students need to get results.

Learn how to:

• Identify the expert's fatal flaw: Over-stuffing a course and how it leads to student overwhelm and burnout.
• Define your course's "Holy Grail" outcome: The single guiding star that dictates every piece of content you include.
• Apply the "Direct Impact" Filter: A simple, three-step framework for cutting out "nice-to-have" content and focusing only on what gets students results.

Weekly Action Item:

• Define Your Holy Grail Outcome: Get crystal clear on the one specific, tangible result your students will achieve by the end of your course. Write it down and keep it visible.
• Apply the "Direct Impact" Filter: Take one module or lesson from your course (or outline) and, for each piece of content, ask: "Does this directly help my student achieve the Holy Grail outcome?"
• Create a "Parking Lot": Start a separate document or list for all the "nice-to-have" ideas you decide to remove from your core course.

Show Resources:

• Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)
• Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/drmoirahanna) for daily tips and ideas

Work With Dr. Moira:

• Make sure that your content is accessible with The Accessibility Mini Course for Online Creators. (https://digitalcourse.pro/accessibility)