『Enterprising Minds』のカバーアート

Enterprising Minds

Enterprising Minds

著者： Dave Dougherty Ruthi Corcoran Alex Pokorny
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Welcome to Enterprising Minds, where industry veterans, and friends, Alex Pokorny, Ruthi Corcoran, and Dave Dougherty delve into the evolving world of digital marketing, merging insights with innovation.

Each episode explores the intricacies of marketing technology, AI-driven strategies, and key trends—from SEO tactics to data-driven decision-making. Beyond just discussing current trends, our hosts examine the interplay between technology, leadership, and organizational culture, providing practical advice on how creativity and personal development can revolutionize marketing and business strategies, keeping you at the cutting edge of innovation.

Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and like, comment, and share to stay at the forefront of innovation with insights that can transform your business strategy and personal growth.

© 2025 Dave Dougherty Media, LLC マーケティング マーケティング・セールス 出世 就職活動 経済学
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  • Ep 67: Certifications vs. Real-World Experience, Analytics Evolution, and the Rise of Deep AI Traffic

    Ep 67: Certifications vs. Real-World Experience, Analytics Evolution, and the Rise of Deep AI Traffic
    2025/12/09

    In this insightful episode of Enterprising Minds, Alex Pokorny and Dave Dougherty dive into the nuanced debate of certifications versus real-world experience in the digital marketing and analytics world. From the shifting skillsets required to stay competitive in analytics to the impact of evolving privacy laws and the rise of AI-driven traffic, this conversation unpacks the layers of modern marketing challenges.

    The duo also explores how AI is reshaping content discovery and what that means for marketers accustomed to trackable user journeys. They dissect the tension between performance and brand marketing and share why soft skills, storytelling, and long-term content strategies are the new moat. Whether you're a data analyst, marketing strategist, or content creator, this episode offers actionable insights and thought-provoking takeaways.

    Subscribe to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player.

    Subscribe to the Pathways Newsletter where we’re exploring AI, marketing, and marketing careers together every week! You’ll get unique case studies, deeper dives into some of the podcast topics, and more: https://bit.ly/453sNKx

    Do you have ideas or suggestions? Get in touch at enterprisingmindspodcast@gmail.com


    Connect with Dave

    • Website: http://bit.ly/3Z5L3Pn
    • YouTube: http://bit.ly/41zuOfc
    • Instagram: https://bit.ly/41zCPjZ
    • LinkedIn: https://bit.ly/40J3867

    Connect with Ruthi

    • LinkedIn: https://bit.ly/3ZvZH1v

    Connect with Alex

    • Website: http://bit.ly/3Z5MwVT
    • LinkedIn: http://bit.ly/3KPDmIy
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    40 分
  • Ep 66: From Copilot to Confidant - Exploring AI's Role in Emotional Support

    Ep 66: From Copilot to Confidant - Exploring AI's Role in Emotional Support
    2025/11/25

    In this heartfelt and insightful episode of Enterprising Minds, Ruthi opens up about a tough professional day and how AI became an unexpected emotional sounding board. Dave and Alex join the discussion to explore the evolving role of AI tools like ChatGPT, Claude, Gemini, and Copilot—not just for productivity, but as personal and professional support systems. From managing workplace frustrations to prompting personal reflection, the team dives deep into how generative AI is transforming daily life, self-awareness, and even creativity. Whether you're curious about AI therapy use cases or looking for tool comparisons, this episode is packed with thoughtful insights.

    Subscribe to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player.

    Subscribe to the Pathways Newsletter where we’re exploring AI, marketing, and marketing careers together every week! You’ll get unique case studies, deeper dives into some of the podcast topics, and more: https://bit.ly/453sNKx

    Do you have ideas or suggestions? Get in touch at enterprisingmindspodcast@gmail.com


    Connect with Dave

    • Website: http://bit.ly/3Z5L3Pn
    • YouTube: http://bit.ly/41zuOfc
    • Instagram: https://bit.ly/41zCPjZ
    • LinkedIn: https://bit.ly/40J3867

    Connect with Ruthi

    • LinkedIn: https://bit.ly/3ZvZH1v

    Connect with Alex

    • Website: http://bit.ly/3Z5MwVT
    • LinkedIn: http://bit.ly/3KPDmIy
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    34 分
  • Ep 65: How to Revamp Your B2B Content Strategy in the Age of AI

    Ep 65: How to Revamp Your B2B Content Strategy in the Age of AI
    2025/11/11

    In this episode of Enterprise Minds, Dave Dougherty and Alex Pokorny tackle the ever-evolving world of B2B content strategy. Whether you're stepping into a new marketing role or overhauling outdated content, they explore tactical steps, team dynamics, and AI-driven tools that can streamline your workflow without sacrificing creativity. They discuss how to prioritize content fixes, gather critical internal data, handle internal politics around editing, and embrace AI to boost both operations and content creation. A must-listen for marketers navigating messy legacy systems and modern content demands.

    Subscribe to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player.

    Subscribe to the Pathways Newsletter where we’re exploring AI, marketing, and marketing careers together every week! You’ll get unique case studies, deeper dives into some of the podcast topics, and more: https://bit.ly/453sNKx

    Do you have ideas or suggestions? Get in touch at enterprisingmindspodcast@gmail.com


    Connect with Dave

    • Website: http://bit.ly/3Z5L3Pn
    • YouTube: http://bit.ly/41zuOfc
    • Instagram: https://bit.ly/41zCPjZ
    • LinkedIn: https://bit.ly/40J3867

    Connect with Ruthi

    • LinkedIn: https://bit.ly/3ZvZH1v

    Connect with Alex

    • Website: http://bit.ly/3Z5MwVT
    • LinkedIn: http://bit.ly/3KPDmIy
    続きを読む 一部表示
    37 分
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