Engineering success
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Engineering success
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このコンテンツについて
Jimmy Dickinson is the owner of Longley Farm, an iconic Yorkshire-based dairy business. Their award-winning fresh dairy produce has been a staple in my diet for many decades, with their cottage cheese my number one choice.
Having completed an engineering degree and MBA, Jimmy returned to the farm in 1983. He soon spotted an opportunity to set up an export business selling frozen cream to Japan, putting to use his expertise in thermodynamics. Jimmy later expanded operations internationally, setting up businesses in Estonia, Australia and South America.
Operating in diverse countries presented challenges including corruption and cultural differences. Reflecting on his approach to managing those challenges, Jimmy stressed the importance of patience, realistic expectations, and building trustworthy relationships over the years.
In this interview, Jimmy provides a comprehensive view of Longley Farm’s history, shares his business philosophy, talks about technological innovations and product development strategy.
Listen in to hear Jimmy's thoughts on communication, cows and coffee!
Notes:
Longley Farm website https://longleyfarm.com/