Have you ever felt sheepish admitting you “used to have a podcast”?

In this episode, Kasey dives into the topic of podcast longevity — why your show doesn’t have to last forever to be a success.

She busts the myth that ending a podcast means you’ve failed. Whether your show has completed its story arc, shifted its job, or simply took too much time, there’s value that lasts long after the final episode drops.

Plus, if you're considering starting a new show, she offers several things to think about! The episode dives into

• intentional show design
• the power of evergreen content
• the surprisingly small benchmark to hit to be in the top half of ALL podcasts
• and how a right-fit audience can deliver incredible results for your business

If you’ve ever wondered if your podcast is “enough” or if you should keep going, this is for you.

Episode resources:

The Story Letter podcast

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This is an all-in-one group program to launch a smart podcast with intention and create the marketing system around it. Supported by an intentionally small community of creative business owners, you’ll build a show that supports your business strategically and sustainably, all at a realistic pace because you’re already busy running your business.

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