In this episode, expert Susan Friedman shares practical advice for authors on how to stand out and continue selling their books well beyond the launch.Learn why marketing should be an ongoing part of your book’s journey, how finding the right niche audience can dramatically boost your sales, and what creative strategies you can use to sell your book in bulk. Susan also discusses smart ways to leverage speaking opportunities, corporate gifts, and sponsorships, emphasizing the importance of thinking outside the box rather than following the crowd. Whether you’re just starting your book or looking for new ways to grow your impact, this episode delivers actionable insights from a seasoned book marketing professional.

Get an inside look at Janice Johnson Reese's journey as she shares how she wrote and published her new book, "Seasons of Change," the first in the Rosemead Chronicles series. In this episode of the Elite Publishing Podcast, Janice talks about her note-taking and outlining strategies, drawing inspiration from true events in her husband's family, and developing characters from real-life experiences.She discusses why she chose Elite Online Publishing instead of going the self or traditional publishing route, and offers advice to aspiring authors on overcoming procrastination. Janice also shares her creative marketing plans, including a themed launch party and engaging readers online. If you're looking for practical tips to help you start, finish, and market your book, this episode is packed with straightforward advice and encouragement.

Discover the inspiring story behind "You Make My Heart Giggle" with author Brent John Larson as he shares his journey from a life-changing cardiac arrest to publishing his heartfelt book. Learn how family wisdom, historical lessons, and the support of Elite Online Publishing turned his personal mission into an international bestseller.In this episode, you’ll hear about:- The life event that motivated Brent to write his book- How family sayings and "dadisms" inspired the book's unique content- Brent’s decade-long writing and self-publishing journey- Effective marketing strategies, including word of mouth and social mediaBrent’s advice for aspiring authors and what’s next for his writing career

Author Christopher Clark joins the Elite Publishing Podcast to discuss his gripping new book, Rats in a Cage. In this interview, he opens up about his journey from addiction and prison to writing a bestselling psychological thriller. - Christopher shares his personal struggles with addiction and the turning point that led him to write his book- The inspiration behind Rats in a Cage and what makes it a unique blend of fiction and real-life events- The impact the book has had on readers, including reconnecting with old acquaintances and helping others facing addiction- Tips for aspiring writers on overcoming self-doubt and getting their stories onto the pageCheck out the episode to hear Christopher's powerful story and learn more about his path to international bestseller status

In this episode, host Melanie Johnson is joined by Nona Prather, the author of "24 Ways to Get Paid to Speak" and a seasoned expert in the speaking industry. Together, they dive into how authors can leverage their books to land speaking gigs and build authority, even if they’re just starting out. Nona shares her journey from supporting speakers behind the scenes to becoming an in-demand speaker herself, using her book as a business card and a powerful networking tool.

In this episode, host Melanie sits down with Matt Bowman, the number one international bestselling author of "Open Education."Matt shares his journey as an education innovator, parent of five, and founder of a groundbreaking educational platform that serves tens of thousands of families. Together, they unpack the real-life stories behind his book, the inspiration for open education, and the hands-on process of turning his life's work into a published bestseller.

In today’s episode, host Jenn Foster is joined by Mark Willis, a three-time international best-selling author and certified financial planner, all the way from Chicago. Mark dives into his journey of writing and publishing books—sharing invaluable tips for first-time authors, from starting with just a chapter alongside a team to collaborating and leveraging marketing power together.Mark’s latest book, “The Business Fortress: How to Grow, Protect, and Exit Your Business with Confidence,” co-authored with David C. Barnett, is designed to help business owners navigate the tricky waters of building and safeguarding their enterprises—while also securing their financial future. He talks about the inspiration behind the book, practical strategies for writing (including the use of voice-to-text and AI for editing), and how repurposing content like podcast episodes can fuel your manuscript.

Welcome back to the Podcast! In today’s episode, host Melanie Johnson sit down with publishing and podcasting expert Paul Colligan. Paul shares his incredible journey from ghostwriting massive technical manuals to independently publishing 14 books, and reveals how that shift transformed his career and opened doors in unexpected ways. You’ll hear valuable insights on the power of combining books, podcasts, and social media to achieve your goals—and why thinking strategically about what you want your book or podcast to do is much more important than obsessing over the technical details.

Paul dives into the realities of both traditional and self-publishing, describing the surprising costs, freedoms, and business opportunities that come with each approach. Plus, he shares practical advice on incorporating meaningful offers into your book, leveraging your content across platforms, and even experimenting with AI and new technology.