Eggs 463: How Immersive Customer Experiences Drive Business Growth with Jason Friedman
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概要
Summary
In this episode, Jason Friedman shares his journey from theater lighting to transforming retail and business experiences through intentional, immersive customer journeys. Discover how to apply theatrical principles to create engaging, results-driven customer interactions and scale your business effectively.
Takeaways
- Theater principles applied to business
- Creating immersive customer experiences
- The importance of intentionality in marketing
Chapters
00:00 From Theater to Business: A Journey Begins
04:21 The Power of Intentionality in Customer Experience
07:30 Transforming Retail: The Footlocker Case Study
10:30 Crafting the Customer Journey: Reverse Engineering Success
13:25 Creating Immersive Experiences: Engaging the Senses
16:27 The Art of Over-Delivery: Finding Balance in Customer Service
29:37 The Power of Authenticity in Customer Service
34:02 Emotional Connections and Customer Experience
38:14 Managing Customer Expectations
42:02 Addressing Disconnects in Customer Experience
47:45 The Importance of Customer Feedback
52:13 Creating Value Beyond the Sale
Connect with Jason:
https://www.cxformula.com/
https://www.linkedin.com/in/thejasonfriedman/
Credits:
Hosted by Ryan Roghaar
Produced by Ryan Roghaar
Theme music: "Perfect Day" by OPM
The Eggs Podcast Spotify playlist:
bit.ly/eggstunes
The Plugs:
The Show: eggsthepodcast.com
@eggsthepodcast on X and Instagram
Mike "DJ Ontic":
Shows and info: djontic.com
@djontic on twitter
Ryan Roghaar:
rogha.ar