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Season 2, Episode 9: Andrew Lay – Outsmarting Google & Elevating Your Marketing

In this episode of the Entrepreneur Like Me Podcast, we sit down with Andrew Lay, Founder & Owner of Hierographx—a full-service digital agency driven by innovation and problem solving. With over 25 years in digital marketing and more than a decade as a local business owner, Andrew brings proven strategies to help entrepreneurs show up, get found, and grow.

We talk practical tips for entrepreneurs just getting started, easy ways to elevate your marketing, and how to finally understand what drives local rankings on Google. Andrew also shares his free guide at outsmartgoogle.com
—breaking down the exact steps businesses can take to land in the Google Map Pack and turn searches into sales.

If you’ve ever felt frustrated about not showing up online, this episode is packed with insights you can start applying today.

Sponsored by the Michigan Economic Development Corporation (MEDC) – Make it in Michigan with the support of a robust partner network designed to help entrepreneurs succeed. Learn more at michiganbusiness.org.

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Don't forget to leave us a review and share this episode with your friends. Stay tuned for our next episode where we continue to explore the journeys of extraordinary individuals in the world of business and innovation. Until next time, keep exploring, learning, and making an impact!