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Find Chloe here:

https://www.instagram.com/createdbychloegrant/

https://www.instagram.com/peopleoverproductmagazine/

In this episode of Underdressed, we speak with Chloe Grant, an intimate apparel designer dedicated to sustainability and ethical fashion practices. Chloe shares her journey from studying contour fashion at De Montfort University to launching her freelance career focused on environmentally-conscious ethically produced garments. The conversation explores the delicate balance designers face between making structured, supportive intimate apparel and minimizing long-term environmental impact.

Chloe discusses her approach to sustainability, highlighting innovative materials like bio-based elastane and seaweed-derived fabrics. She emphasizes the importance of accessibility and transparency in sustainability practices and introduces her new project aimed at building a digital community and platform for intimate apparel creatives to easily access sustainability information.

The episode also touches on broader industry challenges, such as reconciling consumerism with sustainability, the role of legislation in ethical production, and the potential for digital solutions like CLO 3D to reduce environmental footprints. Join us for an insightful discussion that sheds light on making sustainability achievable and attractive in intimate apparel design.