Duke Teams Up With Edward Jones | ACC Basketball News
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Duke Teams Up With Edward Jones | ACC Basketball News
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Duke just locked in a four-year deal with Edward Jones, bringing their logo to Cameron Indoor Stadium starting in the 2027-28 season — but this is way more than branding. The financial giant is rolling out tailored workshops and resources for student-athletes to build real-world money skills, helping them thrive beyond sports. With NIL reshaping athletics, this partnership bridges the gap between athletic success and lifelong financial savvy — all facilitated by Learfield’s Blue Devil Sports Properties. Edward Jones, managing trillions in assets, is clearly betting big on Duke’s future stars.
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