Doing Dope Sh*t Since 2021: The Fabric of Elevate
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Doing Dope Sh*t Since 2021: The Fabric of Elevate
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概要
What started as a real-estate brand is now becoming a lifestyle—and a movement. In this episode, founders Alexandria Reed and Jordan Hawkins pull back the curtain on “the fabric of Elevate”: how their 888 philosophy, dopamine-driven creativity, and love for community turned a business into a brand people can wear.
In this episode you’ll hear:
- The story behind the new Elevate Lifestyle Collection and the meaning of 888
- Why merch isn’t merch—it’s messaging rooted in abundance and legacy
- The origin of their “doing dope sh*t since 2021” mantra
- How ADHD creativity fuels their matchmaking, content, and connection work
- Why each drop gives back to nonprofits and youth programs
- How they turned branding, purpose, and giving into one unified flywheel
- Why movement > marketing—and what Elevate means beyond real estate
Before you go - here are three ways to continue elevating your legacy & connect:
1. Follow @ElevateCollection.co on Instagram along with your host, @alexandriareed.co & @Jordanhawkins.co
2. Subscribe to never miss an episode and get exclusive content
3. Share this trailer with three people who need to hear it
Remember: Your influence is just the beginning. Your legacy is the destination.
See you soon, where influence meets legacy.