Does this Canadian military recruitment ad remind you of Call of Duty? And Pop Culture Jeopardy!
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Does this Canadian military recruitment ad remind you of Call of Duty? And Pop Culture Jeopardy!
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Recruitment in the Canadian Armed Forces is seeing a bit of a boom right now. It’s at a 30-year high. That could be because of a new sense of nationalism or the economy. But another part of this equation could be the Forces’ new recruitment videos. Fast-paced and action-packed, the videos are heavily coded with gaming culture and Hollywood movies. Writer Kawika Guillermo talks to Elamin Abdelmahmoud about how these videos pull on pop culture – and how the real-life call of duty is intertwined with video games.
Pop Culture Jeopardy! crowns a new champion this week. The game show is like regular Jeopardy without the science, history and serious stuff. Elamin Abdelmahmoud asks real life quiz master Jessica Sorrentino what goes into crafting a Jeopardy spin-off, and why the pace of pop-culture news adds a whole new dimension.