In this episode, The Doula Darcy shares three simple year-end money moves she makes every December that reliably increase revenue in the next year.

These steps take less than an hour each, but they compound in a powerful way.

Most doulas try to "hustle harder," but earning more starts with strengthening what's already working. Darcy breaks down how to raise your rates confidently, reduce your taxable income, and increase referrals through gratitude and intentional follow-up.

In this episode you'll learn:

• Why scrolling your photos from January can transform how you feel about the year you just lived

• The easiest time of year to raise your rates (and a script for announcing it)

• Why tracking mileage is basically free money

• A quick end-of-year gratitude ritual that boosts referrals organically

• How to identify your highest-value clients and referral sources

• Why expressing gratitude expands abundance in your business

Homework after listening:
✔ Grab your phone → scroll to Jan 1 photos → make a gratitude list
✔ Review your pricing + update pricing page + contract
✔ Log missing miles + download a tracking app if needed
✔ Send 3 gratitude cards or gifts this week

If you loved the episode…
DM Darcy on Instagram @thedouladarcy and share one business win from 2025 you're grateful for.

The Doula Darcy

Meet Darcy Sauers | Doula Business & Marketing Coach

The Doula Darcy (a.k.a Darcy Sauers) is a Doula Business Coach & Marketing Strategist who combines her unique background: 10 years in advertising and 15 years as a postpartum doula to help other doulas build thriving businesses. Learn more at https://douladarcy.com