『Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset』のカバーアート

Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset

Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset

著者： Maggie Perotin
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概要

This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it.

Here, you turn your business into a client-attracting gem and become a high-performing CEO.

About the Host:

Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.

With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.

This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."

"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."

Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.

Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.



To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call

© 2026 Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 個人的成功 経済学 自己啓発
エピソード
  • One Shift Turns Slow Business Seasons Into Your Biggest Growth - MM 243

    One Shift Turns Slow Business Seasons Into Your Biggest Growth - MM 243
    2026/03/02

    Are you experiencing a slower season in your service business?

    Don’t settle in. Use it to spark your next wave of growth. This one mindset shift can turn downtime into your best opportunity yet.

    Ready to get moving? Tune in now!
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    4 分
  • Are You Targeting the Right Ideal Clients? 5 Common Mistakes and How to Avoid Them - EP # 242

    Are You Targeting the Right Ideal Clients? 5 Common Mistakes and How to Avoid Them - EP # 242
    2026/02/27

    Struggling to attract high-quality clients, even though you’re working hard on your marketing? You’re not alone!

    In this episode, Maggie breaks down the five most common mistakes small service business owners make when it comes to defining and targeting their ideal clients, and shares practical strategies to fix them.

    You’ll learn:

    • Why generic messaging keeps you stuck with low conversions and high-maintenance clients
    • The real definition of an “ideal client” (it’s not just about demographics!)
    • How to update your client avatar as your business evolves
    • Why repetition and specificity matter more than you think
    • Simple steps to refine your messaging and start attracting clients who truly value your work

    Ready to stop chasing everyone and start connecting with the right people? Tune in for actionable insights that will help you grow your business with less stress and more results!
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    32 分
  • From Doubt to Demand: The Secret to Confident & Authentic Sales - MM 242

    From Doubt to Demand: The Secret to Confident & Authentic Sales - MM 242
    2026/02/23

    Struggling to sell your services, even though you know you’re good at what you do? The missing piece might be your own belief. In this Maggie’s Moment, I break down why conviction in your offer is the foundation of confident, authentic sales—and how to shift from self-doubt to genuine demand. Tune in for a mindset check and a practical challenge to help you reconnect with the true value you bring to your clients.
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    3 分
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