Developing an Early-Stage Fundraising Program & Integrating Workplace Giving
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Are you tired of leaving money on the table because your team rushes the ask?
Many nonprofits struggle to secure major gifts simply because they move straight to solicitation without laying the groundwork. When you fail to build a relationship, donors walk away, leaving your organization with a major funding gap and plummeting donor retention rates.
On this episode of The Nonprofit Boost, we sit down with Bridget Murphy, Principal of Graham-Pelton, to break down the exact mechanics of modern donor stewardship and cultivation. Bridget shares expert insights on how to leverage fundraising intelligence to understand what makes your top-tier supporters tick.
What You Will Learn
1. Donor Stewardship: Discover how to clearly communicate the tangible impact of a gift to keep your supporters engaged for the long haul.
2. Major Gifts Cultivation: Bridget shares her blueprint for the multi-step relationship-building process before you ever make a formal ask.
3. Fundraising Intelligence: Learn how to benchmark your nonprofit against peer organizations to copy successful strategies and avoid common pitfalls.
4. Capital Campaigns Preparation: Implement systematic touchpoints using modern fundraising software to prepare your donor pipeline for large-scale funding initiatives.