In a world where design increasingly underpins competitive differentiation, innovation, and market relevance, how can leaders embed inclusive design in ventures so that business value, culture, and community impact move forward together? In this episode of ⁠⁠Leaders in the Arena⁠⁠, hear a compelling conversation with Dr. Tiffany Bussey, a visionary in advancing minority entrepreneurship and inclusive economic ecosystems in Atlanta and beyond. As the founding Director of the Morehouse Innovation and Entrepreneurship Center (MIEC), Dr. Bussey has championed initiatives that empower underrepresented founders and shape more equitable growth. Recognized as one of the Atlanta Business League’s “100 Women of Influence,” her leadership bridges design, strategy, and inclusion. Morehouse NewsroomIn this session, Dr. Bussey will share how to integrate design thinking, equity, and business strategy to create ventures that reflect, serve, and uplift the full diversity of communities.Key Topics:• Inclusive Design as Business Value: How designing with marginalized voices and underserved communities in mind can unlock new markets, brand trust, and competitive distinction.• Culture & Identity in Ventures: Embedding cultural insight, equity principles, and purpose into the very DNA of a company—and not as an afterthought.• Scaling Inclusive Innovation: Models and practices Dr. Bussey has used at MIEC to support startup founders from underrepresented backgrounds (training, consulting, infrastructure)Catch the next episode of Leaders in the Arena, and check out other exciting events on our website: ⁠⁠⁠https://www.bridgeinnovate.com/events⁠⁠Subscribe to the ⁠⁠⁠Bridge Innovate® newsletter⁠⁠⁠ to keep up with our latest programs and services: http://eepurl.com/gv3ST5