Designed to Distract: Who Profits From Your Scroll
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Designed to Distract: Who Profits From Your Scroll
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The average person now spends nearly seven hours a day looking at a screen. Over a decade, that adds up to close to three years of conscious life. Nobody chose that number — it was engineered.
In this episode, Paulin Blaise Ngweth — creator of The Digital Rat, a systematic body of work on sovereign human performance in the attention economy — breaks down the exact mechanisms built to capture your attention, and who actually profits from every minute you spend scrolling.
You'll learn:
— The three design mechanisms behind your scroll habit: infinite scroll, variable notifications, and autoplay
— Why you're not the customer of most platforms — you're the product being delivered to advertisers
— Three concrete configuration changes you can make tonight to reintroduce friction into your environment
The failures of focus, presence, and self-regulation that define modern life are not personal deficiencies. They are design outcomes. And design problems have design solutions.
New episodes coming soon. Follow UNCAPTURED on your platform of choice: https://www.rebootyourmindset.com/pages/uncaptured
#UNCAPTURED #AttentionEconomy #TheDigitalRat #DigitalSovereignty #ScreenTime
Music: "Evening Reflections" — used under license via ElevenLabs