Delulu Maxxing: I burned down a 19-year career, retired the fitness girl, and stopped waiting to feel ready
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What happens when you close a business you've built for nearly 20 years and decide to start over?
In this first episode of my new Delulu Maxing series, I'm taking you behind the scenes of one of the biggest pivots of my life. After stepping away from my coaching business, I found myself unexpectedly diving into the world of UGC (User Generated Content), brand partnerships, and content creation - and somehow made nearly $4,000 before I even realized what was happening.
If you're thinking about reinventing yourself, becoming a content creator, building a personal brand, or simply chasing a dream that scares the hell out of you, welcome to Delulu Maxing!
#UGC #ContentCreator #WomenOver40
Key Takeaways:
00:38 Welcome to Delulu Maxing
01:47 Life After Closing My Business
02:44 Why I Call Myself "Delusional" (In a Good Way)
04:23 My Pivot Into Content Creation
05:46 What UGC Inbounds Actually Are
06:58 Why I Turn Down Easy Money
07:56 The Power of Having an Emergency Fund
10:46 The Huge Gap in Gen X Marketing
14:45 How I Taught Myself UGC Fast
18:22 Doing One Scary Thing Every Day
19:30 I Need Your Help Shaping This Journey
21:52 What's Coming in Future Episodes
22:49 Wrapping Up: Stay Audacious AF
Want more? Join the newsletter! Behind the scenes of the pivot, brand partnerships, real life in progress, and the things I'd only tell you in a DM: https://www.bossbitchradio.com/newsletter
Connect with Diane:
Website: https://www.bossbitchradio.com/
Come find me on Instagram and reply to my Stories. I actually read everything and your opinion literally shapes the brand work I do: https://www.instagram.com/thebossbitchdiane/
YouTube: https://www.youtube.com/@dianeflores_ifbb_pro
Are you a brand looking to work with me? I create content for brands I actually use and love. With 19 years of marketing and sales experience and an audience of women over 40 who are done being ignored by the brands that should be speaking to them.
View my portfolio and let's talk: https://buffbunny.my.canva.site/diane-flores-ugc-portfolio
Freebies:
Fit Girl Gift Guide: https://www.bossbitchradio.com/fit-girl-gift-guide
My Favorite Supplements: https://www.bossbitchradio.com/myfavoritesupplements
Protein Snack List: https://www.bossbitchradio.com/protein-snack-guide
Lower Body Blueprint: https://www.bossbitchradio.com/lower-body-blueprint
Full Body Training Program: https://www.bossbitchradio.com/full-body-gym-program