Dear Frannie | Who Do You Actually Want Signing Your Franchise Agreement?
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Dear Frannie | Who Do You Actually Want Signing Your Franchise Agreement?
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概要
Signing the wrong franchisee rarely looks like a mistake at the time. That's what makes it so costly.
In this episode, Katherine LeBlanc and James Vitrano break down how to build franchise selection standards that actually hold — even under growth pressure.
They debate brokers vs. in-house franchise sales, dig into persona development, the MUMBO trap, the corporate refugee red flag, and what grit actually looks like in a candidate before they're operating.
This is the real conversation behind the FDD. The one that determines whether your next signed agreement becomes your next great franchisee — or your next problem.
🎙️ Hosted by Katherine LeBlanc and James Vitrano 🎧 Produced by My Podcast Host — the podcast platform built for franchising. Visit mypodcasthost.com