Andrew Frazier, CFA and author of "Running Your Small Business Like a Pro," recently shared his insights on the Dear Business Coach podcast about the critical elements that separate struggling entrepreneurs from successful business owners. With over 15 years of experience working one-on-one with more than a thousand business owners, Frazier emphasized three fundamental areas where most businesses fail: understanding their most important job, managing numbers effectively, and positioning for growth financing. "Many business owners don't know their most important job," Frazier explained, stressing that "their most important job is sales and marketing" and recommending "at least two hours a day you need to spend doing sales and marketing."

He noted that fear of numbers often becomes an entrepreneur's "Achilles heel," stating, "If you don't have numbers, how are you going to measure how you're doing? How are you going to improve?"

Through his "masterpreneur playbook," Frazier guides business owners through five critical steps from startup to scale, addressing the sobering reality that "one out of a thousand businesses ever does that successfully" and "maybe 5% of businesses ever work on their business successfully." His approach goes beyond traditional bookkeeping services, offering what he describes as a "coach-sultant" relationship that helps entrepreneurs develop "the knowledge or the leadership skills" necessary to create businesses "that can run without you and that can be scalable."

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Business strategist Jessica Yarbrough is challenging B2B coaches and consultants to break free from the pricing limitations that keep them trapped in what she calls the “sea of sameness.” Speaking on the Dear Business Coach podcast, Yarbrough revealed that many established professionals have been leaving significant money on the table—often for years.“I’ve had people come to me who’ve been at the same revenue for three or ten years before they come and say, ‘Okay, I’m done.’”She explained that this stagnation leads to resentment when professionals know they’re undercharging. The solution lies in embracing what Yarbrough calls “ultra high-end” services—packages ranging from $50,000 to $400,000 and beyond—which demand a fundamental shift in mindset and strategy.“No one is going to volunteer to pay you more money,” she emphasized, describing how one client produced “a million dollars in profit, not revenue” for their consulting client while charging “next to nothing.”The key to commanding premium rates isn’t just raising prices—it’s delivering a truly transformational, outcome-based service with flawless execution:“It has to be transformational. It has to be outcome-based and you absolutely need to have your eyes dotted and your tees crossed when it comes to delivery.”For coaches and consultants ready to make this leap, Yarbrough recommends a selective, high-integrity approach:“I reject on average 50% of all applications that come through,” she said, because “it’s very important to me that I do business with people that I like and that I feel I can help.”Yarbrough invites professionals to connect with her on LinkedIn where she shares daily content, or visit Jessica.com/influence to download her free "Ladder of Influence" resource.

"Send me a message on LinkedIn. Let me know you heard me on the show and I'll accept your invite," she offers, though she cautions that her selective process means "it's got to be a match" for both parties to move forward.Big News! We are partnered! Get your deals in the link in your subscriber email;)

In a world where burnout plagues high-performing environments, energy coach Adam Barney offers a refreshing perspective on leadership that focuses on internal motivation rather than external competition. "I help emerging and executive leaders take all of the natural energy rhythms that we have inside of ourselves, the energy boosts and the drains and optimize that to higher efficiency," explains Barney, author of "Make Your Own Glass Half Full: The Empowered Path to Optimism and Autonomy." Drawing from his over 20-year nonlinear corporate marketing career, Barney emphasizes that true leadership isn't about working alone but working aligned. "Autonomy from my perspective isn't about working alone. It's about working aligned. Knowing where your energy flows best and having the confidence to choose your own path," he notes. This approach has proven effective, as Barney shares that "leaders who recharge see an upwards of at least 25% in their engagement as leaders" through simple tools like deep breathing, taking walks, and finding personal recharge rituals. For leaders seeking sustainable success, Barney's philosophy centers on building systems that support your vision rather than chasing someone else's version of success, ultimately creating that ripple effect of positive energy that transforms not just individual careers but entire organizations.

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