Data over Doubt: Modernizing Ranch Operations with AgriWebb
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In this episode of the AgWeek Podcast, host Al Winmill sits down with Stephanie Teskey, Strategic Partnerships Manager at AgriWebb and a sixth-generation rancher from Camp Verde, Arizona.
Steph bridges the gap between traditional ranching heritage and modern agtech, sharing how moving away from the pocket notebook to digital record-keeping removes emotional bias, helps identify underperforming "freeloader" cattle, and boosts ranch profitability.
In this episode, we cover:
- Life & Culinary Arts: Steph's balancing act between managing cattle in the Arizona heat and baking elaborate wedding cakes—including her own homemade lavender, thyme, rosemary, and honey-buttercream cake.
- The Transition to Digital: Why offline functionality is critical for rural producers without reliable internet (and how Starlink fits into the mix).
- Data-Driven Decisions: Using herd metrics to uncover calving interval issues, evaluate bull selection, and make smarter culling decisions.
- Industry "Hot Takes" & Advocacy: Why relying solely on intuition is a liability for succession planning, bridging the communication gap around corporate sustainability, and using public interest in food supply chains to tell the rancher's story.
- Support & Financial Incentives: How programs like the Legacy Landscapes Program and Ranching for the Future provide subsidized access to technology and technical assistance for operations across Arizona, New Mexico, Kansas, Nebraska, and Texas.
- Data Ownership: Why AgriWebb ensures producers retain 100% ownership and control of their operational metrics.
- Real-World ROI: A Wyoming case study detailing how one producer achieved a 42% improvement in relative weaning percentage and a 75-pound increase in steer weaning weights.
Show Notes & Links
Guest: Stephanie Teskey (Strategic Partnerships Manager at AgriWebb)
Featured Resource: Visit AgriWebb.com (remember: two B's!) to schedule a custom demo or start a free trial.
Local Brewery Shoutout: Arizona Wilderness Brewing Co.
Programs Mentioned: Legacy Landscapes Program & Ranching for the Future initiative.