In this episode of Data in 10, we sit down with Pranav Sharma, a Tech Consultant at ZS Associates, to discuss the hidden reality of our digital lives. If you’ve ever wondered why you're being targeted by specific ads or what happens to your data when you feed it into AI models like ChatGPT, this video is for you. Pranav shares his journey from discovering datasets on Kaggle to working in the highly regulated world of healthcare and pharma. He dives into the "black box" of AI ethics, explaining why clicking "Accept All" is more than just a convenience, it’s a trade-off of your fundamental human rights. We also explore the reality of the consulting lifestyle, from global travel to the intensity of 14-hour workdays. In this video, you will learn: - The "Accept All" Trap: Why a lack of awareness around data privacy allows companies to build profiles that can shape your opinions. - The Life of a Consultant: The honest pros and cons of working at a top firm like ZS, including the learning curve and the work-life balance. - Making Data Relatable: How to bridge the gap between technical analytics and real-world business actions for non-tech stakeholders. - AI Ethics & Consent: Why putting personal data into LLMs means it stays in the ecosystem forever. Connect with Guest: Pranav Sharma LinkedIn: https://www.linkedin.com/in/pranav330/ Connect with the Hosts: Anurag Gulati LinkedIn: https://www.linkedin.com/in/anurag-gulati-596843104/ Website: https://analytics-with-anurag.com/ Medha Khurana LinkedIn: https://www.linkedin.com/in/medha-khurana-17aa3b16b/ Website: https://www.medhakhurana.com/ #DataScience #DataPrivacy #AIEthics #ConsultingLife #ZSAssociates #HealthcareAnalytics #DataIn10 #CareerAdvice