Today’s focus is social impact entrepreneurship as hosts Kimberly Daniel and Stephen Lewis of the DO GOOD X podcast revisit their conversation with William McNeely, founder of Do Greater Charlotte. This powerful episode explores how a life-threatening diagnosis led to a purpose-driven business serving underserved communities. McNeely shares his journey from Apple executive to nonprofit leader, revealing how his lung transplant experience clarified his mission to create lasting change through educational technology and youth empowerment. Learn how Do Greater built an innovation lab using an earned revenue model, partnered with corporate sponsors, and created sustainable community development programs that serve over 400 youth annually while generating revenue through memberships and event rentals.

What You Will Learn in this Episode:

✅ How to develop a mission-driven leadership approach that combines venture capital strategies with social enterprise principles to attract individual investors and build brand reputation in your community.

✅ Practical strategies for creating an earned revenue model that generates sustainable funding while keeping programs free for underserved communities.

✅ The importance of listening to your target audience by involving youth in designing spaces and programs, ensuring your nonprofit organization truly meets community needs while building authentic stakeholder engagement.

Join the DO GOOD X Community to access resources, connect with purpose-driven entrepreneurs, and grow your impactful business with intention.

TIMESTAMPS:

00:00 Exploring entrepreneurial journey challenges for purpose-driven business leaders

04:40 William McNeely shares his story of a lung transplant diagnosis, and a perspective shift led him to found Do Greater Charlotte

09:20 Evolution from an innovation lab truck to a permanent 8,000-square-foot creative technologies space

13:27 Nonprofit branding strategies, building corporate partnerships, and venture capital

17:37 Essential advice for starting a nonprofit organization

KEY TAKEAWAYS:

💎 Perspective shifts during crisis can reveal your true calling. McNeely's two-week prognosis became the catalyst for creating Do Greater Charlotte, demonstrating that setbacks can be invitations to discover purpose-driven work that leaves lasting community impact.

💎 Treating your nonprofit like an educational technology startup attracts different funders by developing professional pitch decks and targeting high-net-worth individual investors before pursuing corporate grants. Do Greater Charlotte secured 70% of the initial funding from venture-minded donors.

💎 Earned revenue sustainability protects mission-building adult memberships, coffee shop sales, and event rentals at the innovation lab, which generates consistent funding that keeps all youth empowerment programs completely free for students.

ABOUT THE GUEST:

William McNeely is a distinguished entrepreneur and non-profit executive with a storied career, including a pivotal role as a Market Development Executive at Apple. He is the visionary founder of Do Greater, Inc., where he has fostered a dynamic community dedicated to nurturing the next generation of creative leaders through cutting-edge technology, inspiring creative spaces, and a robust community network.

At the heart of his initiatives is the Creative Lab platform, which equips youth and young adults with critical skills in design thinking, digital creativity, and entrepreneurship. William's entrepreneurial drive is further evidenced by his successful launch of multiple businesses. His personal story is one of extraordinary resilience, highlighted by his recovery from a double lung transplant, reinforcing his...

Stillness, sound therapy, and faith are essential tools for entrepreneurs seeking clarity, resilience, and sustainable business growth.

In this powerful episode of the DO GOOD X Podcast, hosts Kimberly Daniel and Stephen Lewis sit down with Ottavia “Tay” Lang, sound therapist, wellness educator, and founder of Dear Life Chat, to explore the transformative role of stillness in entrepreneurship. Tay shares her deeply personal journey—from homelessness and chronic stress to discovering sound therapy as a pathway to healing, clarity, and purpose. Together, they unpack how nervous system regulation, silence, and intuition help founders navigate high-pressure environments without burning out. This conversation invites entrepreneurs to rethink hustle culture and embrace faith, rest, and embodied wisdom as strategic tools for leadership and sustainable impact.

What You’ll Learn in This Episode:

✅ Why slowing down is essential for entrepreneurial clarity and resilience

✅ How sound therapy supports nervous system regulation and emotional health

✅ The connection between faith, intuition, and sustainable leadership

✅ Simple daily practices founders can use to reconnect with stillness

Join the DO GOOD X Community to access resources, connect with purpose-driven entrepreneurs, and grow your impactful business with intention.

TIMESTAMPS:

00:00 Welcome to the DO GOOD X Podcast

01:20 Hustle culture vs. slowing down in entrepreneurship

02:34 Introducing guest Ottavia “Tay” Lang

04:42 What is sound therapy and how does it work?

06:14 When slowing down became a necessity, not a choice

10:45 What happens when we ignore our body’s signals

12:32 Resistance to stillness in high-stress professions

14:37 How sound therapy helps the body release tension

16:51 Stillness as a gateway to clarity and self-awareness

19:15 Building a business rooted in purpose, faith, and rest

22:51 One simple practice founders can start today

25:00 How to experience sound therapy for the first time

26:23 Rebuilding trust in intuition through silence

30:01 “Off the Cuff” rapid-fire reflections

37:44 Final reflections and closing

KEY TAKEAWAYS:

💎 Chronic stress silently accumulates in the body and must be addressed intentionally

💎 Stillness is not weakness—it’s a leadership advantage

💎 Sound therapy can support emotional regulation and clarity

💎 Sustainable businesses require founders to care for their nervous systems

RESOURCES:

Dear Life Chat – Holistic Wellness Platform

Ottavia "Tay" Lang - LInkedIn

5D Matrimony Tay Lang – Sound Therapy Album

DO GOOD X - Website

DO GOOD X - Podcast

DO GOOD X - LinkedIn

DO GOOD X - YouTube

DO GOOD X - Spotify

Jay Johnson's faith guided his remarkable journey from college admissions consulting to educational technology innovation in his business. Hosts Kimberly Daniel and Stephen Lewis of the DO GOOD X podcast revisit this inspiring conversation about scaling a business with intention and divine direction. Jay, founder of College Prep U and Prep Intel, shares how church community support sparked his entrepreneurial path and how taking risks in business led to exponential entrepreneurial growth—expanding from 37 to 2,500 students in one year. His story demonstrates that purpose-driven business success requires both faith and strategic action, offering valuable insights for founders navigating their intentional business-building journeys.

What You Will Learn in this Episode:

✅ How church community support can ignite entrepreneurial opportunities and provide critical business mentorship connections that lead to exponential growth.

✅ The importance of business collaboration over competition, as demonstrated when Jay partnered with a competitor and secured strategic partnership development.

✅ How faith-driven decision-making shapes scaling a business sustainably, from choosing not to join a franchise to developing machine learning applications for education.

✅ Why overcoming fear in business through spiritual grounding enables entrepreneurs to embrace uncomfortable growth opportunities and build nonprofit to for-profit transition models.

Join the DO GOOD X Community to access resources, connect with purpose-driven entrepreneurs, and grow your impactful business with intention.

TIMESTAMPS:

00:00 The importance of intentional business building and slowing down to reflect on purpose-driven business goals for 2026

04:00 Jay shares how support from his church community launched his college admissions consulting journey

05:03 The solar eclipse moment: taking risks in business to start College Prep U independently through faith-driven decision making

07:28 Scaling a business from 37 to 2,500 students through strategic partnership development and business collaboration

12:05 Jay discusses the challenge of being ok with being uncomfortable

13:26 Launch of Prep Intel: transitioning to educational technology using machine learning applications while making resources free for student success

KEY TAKEAWAYS:

💎 Strategic partnerships can transform your business overnight—Jay's willingness to collaborate with a competitor led to a contract serving over 2,000 students, proving that abundance mentality and business collaboration can create more opportunities than competition.

💎 Divine timing and spiritual discernment matter in entrepreneurial growth—from the solar eclipse metaphor to the Watch Hour prophecy, Jay's story shows how paying attention to spiritual guidance informs critical business pivots and taking risks in business.

💎 Building sustainable educational technology requires separating yourself from day-to-day operations—recognizing that College Prep U would close if something happened to him, Jay created Prep Intel to ensure student success continued beyond his personal involvement.

ABOUT THE GUEST:

Jay Johnson is the CEO and Co-founder of Prep Intel, an AI-powered platform that helps educational institutions and military recruiters identify and engage prospective students efficiently. He also founded College Prep U, providing families with expert college preparation guidance. A Morehouse alumnus, certified Collegiate Independent Counselor, and former Fortune 100 executive, Jay serves on advisory boards for The University of Alabama, Naval Academy, Clark Atlanta University, and University of Pennsylvania, and is President of the Birmingham Chapter of 100 Black Men of...