E-commerce is where many crowdfunding creators expect the hard work to be over—but in reality, it's the beginning of an entirely new challenge. In this episode, Andrew and Sean break down what it actually takes to build a profitable online store after your crowdfunding campaign ends.

They discuss why successful e-commerce is built on testing, data, and continual optimization—not luck or guarantees. Drawing from years of experience managing marketing campaigns for tabletop games and other businesses, they explain why knowing your numbers, understanding your customer journey, and investing in long-term marketing infrastructure are essential for sustainable growth.

Resources:

- Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/

- Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl

Thank you to our sponsors!

- https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too!

- http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager -

- https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate]

- https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day!

- Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/

Stay Nerdy!

Connect with Crowdfunding Nerds:

Website: https://crowdfundingnerds.com/

Facebook: https://www.facebook.com/groups/crowdfundingnerds/

YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

Episode 291 - What happens when a professionally produced crowdfunding campaign still falls short of expectations?

In this episode of Crowdfunding Nerds, Andrew and Sean take a deep dive into the recent Bloodstone campaign on Gamefound—a campaign that raised over $180,000 but still left many wondering why it didn't meet expectations.

The discussion isn't about criticizing a creator. Instead, it's an honest case study exploring why even experienced publishers with beautiful campaign pages, premium components, and established audiences can struggle to capture enough backers.

Andrew breaks down Bloodstone's original Kickstarter cancellation, its eventual Gamefound launch, and the difficult decisions that may have cost the campaign momentum. Together, he and Sean discuss the importance of understanding your audience, identifying a truly unique selling proposition, balancing competitive versus cooperative gameplay, and why listening to your community before launch can make all the difference.

Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl

Thank you to our sponsors!

https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too!

http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager -

https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate]

https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day!

Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/

Stay Nerdy!

Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

Episode 290 - Most creators treat the end of their crowdfunding campaign like the finish line. In reality, it's the beginning of the next phase.

In this episode, Andrew and Sean dive into one of the most overlooked opportunities in crowdfunding: late pledges. They explain how creators can continue generating revenue after a campaign closes, why keeping pledge prices the same often works best, and how a strong pledge manager setup can save enormous headaches later.

They also compare the major platforms, discuss the pros and cons of different pledge managers, and share why customer service and fulfillment support matter far more than simply chasing the lowest fees.

Resources: Hive Late Pledge: http://crowdfundingnerds.com/hive

Connect with Crowdfunding Nerds: Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl

Thank you to our sponsors!

https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too!

http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager -

https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate]

https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day!

Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/

Stay Nerdy!