In this episode of The Crop Cast, Sean sits down in person with Jason, Brandon and John from AgriVision Solutions in northwest Missouri for a wide-ranging, candid conversation about the evolution—and current challenges—of precision agronomy. The discussion traces the journey from early GPS yield monitors and grid sampling to today’s cloud-based data systems, highlighting a critical truth: collecting data is easier than ever, but turning it into accurate, actionable decisions is harder than ever. The group digs into why soil test “build and maintain” philosophies often fail to explain yield variability, how carbon and biology are the missing drivers behind nutrient availability, and why ROI, not just yield, must become the primary metric for modern farming. This episode is a thoughtful, experience-driven look at questioning assumptions, embracing better diagnostics, and learning how to grow more efficiently by understanding the why behind the data

BioBoost by BW Fusion: bwfusion.com/trustthedust

AgriVision Solutions Facebook: https://www.facebook.com/agrivisionsolutions

AgriVision Solutions Website: https://agrivisionsolutions.com/agronomy/#

In this episode of The Crop Cast, Sean Nettleton sits down with Jason Schley and Bodie Kitchel to unpack one of the most misunderstood but important concepts in modern agronomy: WEOC (Water-Extractable Organic Carbon) — the true “currency” that fuels soil health, nutrient release, and long-term productivity.

The conversation dives into why WEOC isn’t a buzzword or sales term, but a metric that underpins every biological and chemical reaction in the soil. Through stories from the field, years of data, and clear analogies, the team explains how carbon saturation, nitrogen management, population stress, mineralization, and plant health all stack together into a systems approach. They challenge outdated agronomic assumptions, highlight the economic cost of mismanagement, and show farmers how building carbon, not just applying fertilizer, is the path to healthier soils, healthier plants, and more profitable acres.

This episode of Crop Cast is a high-energy roundtable with the BW Fusion agronomy team focused on what farmers really need moving into the 2026 crop year.

The conversation centers on BW Fusion’s upcoming Agronomy Road Shows (details below) and, more importantly, the philosophy behind them: moving beyond product pitches and outdated fertility dogma toward efficiency collaboration, and stress management. The team explains how soil and tissue data, farm-specific diagnostics, and grower-to-grower learning help identify true limiting factors—rather than chasing generic benchmarks or “magic numbers.”

Listeners hear why success looks different for every farm, why not every acre needs every product, and why the future of agronomy is about tools, systems, and nuance, not silver bullets. The episode is equal parts invitation, philosophy, and challenge to rethink traditional agronomy through a lens of ROI, adaptability, and community.

2026 Agronomy Roadshow Registration: https://bwfusion.com/roadshow2026

Dates and locations:

January 26th: Noblesville, IN

Embassy Suites 13700 Conference Ctr Dr S, Noblesville, IN 46060

February 3rd: Sioux Falls, SD

Canopy Sioux Falls 120 E. 4th Place, Sioux Falls, South Dakota, 57104, USA

February 5th: Manhattan, KS

K-State Alumni Center 1720 Anderson Ave, Manhattan, KS 66502